GORDON G ZENG MD
NPI 1801891460
Pathology - Anatomic Pathology & Clinical Pathology in La Crosse, WI
About Gordon G Zeng Md NPPES
Official registry information on file with the National Plan and Provider Enumeration System.
GORDON G ZENG MD (NPI 1801891460) is an individual anatomic pathology & clinical pathology provider in La Crosse, Wisconsin, licensed in Wisconsin (48293) and active in the NPI registry since June 2005. He is enrolled in Medicare PECOS, is affiliated with Veterans Memorial Hospital, and is a graduate of Other (1986).
NPPES Registry Identity
Specialties & Licenses
Accepted Insurance
Medicare Participation & PECOS CMS
Medicare enrollment, assignment, billing reassignment, and ordering and referring status from CMS.
Medicare Enrollment Status
Enrolled in Medicare and accepts Medicare assignment
Gordon G Zeng Md is registered in PECOS and agrees to accept the Medicare-approved amount as full payment. Medicare patients are not billed beyond the standard deductible and coinsurance.
Medicare Billing Reassignments
11Medicare enrollment records show Gordon Zeng reassigns Medicare billing to 11 organizations. Each organization bills Medicare for the services this provider delivers there; the nearest is listed first.
La Crosse, WI 54601
- Reassigned Medicare billing, Wisconsin and Minnesota enrollments
- Also billed through NPI 1376593442 (Minnesota)
- 1,457 clinicians in this Medicare group
La Crosse, WI 54601
- Reassigned Medicare billing, Minnesota and Wisconsin enrollments
- 141 clinicians in this Medicare group
Viroqua, WI 54665
- Reassigned Medicare billing, Wisconsin enrollment
- 127 clinicians in this Medicare group
Blair, WI 54616
- Reassigned Medicare billing, Wisconsin enrollment
- 293 clinicians in this Medicare group
Waukon, IA 52172
- Reassigned Medicare billing, Iowa enrollment
- Also billed through NPI 1164599643 (Iowa)
- 89 clinicians in this Medicare group
Tomah, WI 54660
- Reassigned Medicare billing, Wisconsin enrollment
- Also billed through NPI 1992970453 (Wisconsin)
- 188 clinicians in this Medicare group
Hillsboro, WI 54634
- Reassigned Medicare billing, Wisconsin enrollment
- Medicare enrollment name: St Josephs Health Services Inc
- 282 clinicians in this Medicare group
Boscobel, WI 53805
- Reassigned Medicare billing, Wisconsin enrollment
- 299 clinicians in this Medicare group
Prairie Du Chien, WI 53821
- Reassigned Medicare billing, Wisconsin enrollment
- Also billed through NPI 1619024197 (Wisconsin)
- 231 clinicians in this Medicare group
West Union, IA 52175
- Reassigned Medicare billing, Iowa enrollment
- 155 clinicians in this Medicare group
Source: CMS Revalidation Reassignment List, October 2026 release. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.
Areas of Expertise CMS Part B claims 13
Services this provider delivered to Medicare fee-for-service patients, from the CMS Medicare utilization data. Higher counts generally reflect more experience with a service; care delivered outside Medicare is not included.
Hospital Affiliations CMS Care Compare 5
Hospitals where this provider delivers care, identified from recent Medicare claims and place-of-service records.
Veterans Memorial Hospital
Critical Access Hospitals · Waukon, IAGundersen Lutheran Medical Center
Acute Care Hospitals · La Crosse, WIGundersen St Josephs Hospital And Clinics
Critical Access Hospitals · Hillsboro, WICrossing Rivers Health Medical Center
Critical Access Hospitals · Prairie Du Chien, WIVernon Memorial Hospital
Critical Access Hospitals · Viroqua, WIPhysician Visit Costs CMS claims · ZIP area
Typical Medicare office-visit costs in the 54601 ZIP code area, from fee-for-service claims. These are area statistics, not this provider’s prices; actual charges vary by service and coverage.
Other Providers at the Same Location NPPES 20
Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.
LA CROSSE, WI 54601
LA CROSSE, WI 54601
Frequently Asked Questions NPPES & CMS
Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.
What is Gordon Zeng's NPI number?
The NPI number for Gordon Zeng is 1801891460. It was assigned to this individual provider in the NPPES registry on June 20, 2005.
Where is Gordon Zeng located?
Gordon Zeng practices at 1836 South Ave, La Crosse, WI 54601. The listed phone number is (608) 782-7300.
What is Gordon Zeng's specialty?
The primary specialty registered for this NPI is Pathology, specializing in Anatomic Pathology & Clinical Pathology, with taxonomy code 207ZP0102X.
Is Gordon Zeng enrolled in Medicare?
Yes. Gordon Zeng is registered in the Medicare PECOS system and accepts Medicare assignment, which means accepting the Medicare-approved amount as payment in full for covered services.
Which organizations bill Medicare for Gordon Zeng's services?
According to the CMS Revalidation Reassignment List (October 2026 release), Gordon Zeng reassigns Medicare benefits to 11 organizations: Gundersen Lutheran Medical Center, Inc (La Crosse, WI), Gundersen Clinic Ltd (La Crosse, WI), Vernon Memorial Healthcare, Inc. (Viroqua, WI), Tri-County Memorial Hospital, Inc. (Blair, WI), Veterans Memorial Hospital City Of Waukon Ia (Waukon, IA) and 6 more organizations, listed in the Medicare section above. Each reassignment is filed with Medicare on form CMS-855R, signed by both the clinician and the organization, and lets the organization bill Medicare and receive payment for Gordon Zeng's services. Reassignment records can lag staffing changes; confirm current arrangements with the organization.
What insurance does Gordon Zeng accept?
Health plans from Ambetter Health, Ambetter Health of Delaware, Ambetter from NH Healthy Families, Ambetter from Sunflower Health Plan and Group Health Cooperative-SCW and 1 other insurer list Gordon Zeng as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.
Is Gordon Zeng affiliated with any hospitals?
According to CMS data, Gordon Zeng is affiliated with Veterans Memorial Hospital, Gundersen Lutheran Medical Center, Gundersen St Josephs Hospital And Clinics, Crossing Rivers Health Medical Center and Vernon Memorial Hospital.
When was this NPI record last updated?
The NPPES record for Gordon Zeng was last updated on July 7, 2026. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 3 months ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.
# Gordon G Zeng, MD · NPI 1801891460
Anatomic Pathology & Clinical Pathology physician in La Crosse, Wisconsin. Individual provider, active in the CMS NPPES registry since June 20, 2005.
## Identity
- **NPI:** 1801891460 (Entity type: Individual)
- **Enumerated:** June 20, 2005
- **Primary specialty:** Pathology - Anatomic Pathology & Clinical Pathology · taxonomy 207ZP0102X
- **State license:** 48293 (Wisconsin)
- **Sole proprietor:** No
## Practice location
- **Address:** 1836 SOUTH AVE, La Crosse, WI 54601-5429
- **Phone:** (608) 782-7300
## Medicare
- **Medicare:** Enrolled (PECOS); accepts Medicare assignment
- **Ordering & referring:** eligible for Part B labs & imaging, durable medical equipment, home health, power mobility devices
- **Bills Medicare through:** 11 organizations under Medicare reassignment (form CMS-855R): Gundersen Lutheran Medical Center, Inc (NPI 1689918377, La Crosse, WI); Gundersen Clinic Ltd (NPI 1851343115, La Crosse, WI); Vernon Memorial Healthcare, Inc. (NPI 1497750921, Viroqua, WI); Tri-County Memorial Hospital, Inc. (NPI 1659625192, Blair, WI); Veterans Memorial Hospital City Of Waukon Ia (NPI 1093306425, Waukon, IA); and 6 more · CMS Revalidation Reassignment List, October 2026 release
- **Medical school:** Other, class of 1986
## Record status
- **NPPES last updated:** July 7, 2026
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Source: [NPI Profile](https://npiprofile.com/npi/1801891460) · Data from the CMS NPPES public registry.