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DR. WILLIAM COLIN SMITH O.D.
NPI 1497138341
Optometrist in Milwaukee, WI

Active since July 09, 2015PECOS Enrolled
3925 S 76TH ST, MILWAUKEE, WI 53220(262) 352-2560(414) 543-9130 Get Directions Write a Review

NPPES record last updated: October 10, 2025. Verified against the NPPES registry weekly; last sync: August 09, 2026.

Record update history: Oct 10, 2025, Jun 14, 2023 (2 updates tracked since 2023).

About Dr. William Colin Smith O.d. NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

DR. WILLIAM COLIN SMITH O.D. (NPI 1497138341) is an individual optometrist in Milwaukee, Wisconsin, licensed in Wisconsin (3389-35) and active in the NPI registry since July 2015. He is enrolled in Medicare PECOS.

NPPES Registry Identity

NPI1497138341
Entity TypeIndividualMale
Primary Taxonomy152W00000X
Provider Legal NameDR. WILLIAM COLIN SMITHCredential: O.D.
Location Address3925 S 76TH STMilwaukee, WI 53220-2320
Mailing Address3925 S 76th StMilwaukee, WI 53220-2320 · (262) 352-2560 · Fax (414) 543-9130
Phone(262) 352-2560
Fax(414) 543-9130
Sole ProprietorNo
Enumeration DateJuly 9, 2015
Last NPPES UpdateOctober 10, 20252 updates tracked since enumeration
NPPES CertifiedOctober 10, 2025
✔ NPI 1497138341 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

★ Primary SpecialtyOptometristEye and Vision Services Providers
Taxonomy Code152W00000X
License✔ Licensed in WI · 3389-35
Definition
Doctors of optometry (ODs) are the primary health care professionals for the eye. Optometrists examine, diagnose, treat, and manage diseases, injuries, and disorders of the visual system, the eye, and associated structures as well as identify related systemic conditions affecting the eye. An optometrist has completed pre-professional undergraduate education in a college or university and four years of professional education at a college of optometry, leading to the doctor of optometry (O.D.) degree. Some optometrists complete an optional residency in a specific area of practice. Optometrists are eye health care professionals state-licensed to diagnose and treat diseases and disorders of the eye and visual system.
3925 S 76TH ST, Milwaukee, WI 53220
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Accepted Insurance

The full list of accepted plans is on the Insurance tab. Issuers include Anthem Blue Cross and Blue Shield, Blue Cross and Blue Shield of Louisiana, Blue Cross and Blue Shield of Montana and more.Insurance ›

Medicare Participation & PECOS CMS

Medicare enrollment, assignment, and ordering and referring status from the CMS PECOS system.

Medicare Enrollment Status

✔

Enrolled in Medicare (PECOS)

Dr. William Colin Smith O.d. is registered in the CMS Provider Enrollment, Chain and Ownership System (PECOS).

Eligible to Order & Refer✔ Part B Labs & Imaging✔ Durable Medical Equipment✔ Home Health Agency– Power Mobility DevicesPer the CMS Ordering and Referring file. Eligibility means Medicare pays claims that this provider orders or refers for these categories.

Physician Visit Costs CMS claims · ZIP area

Typical Medicare office-visit costs in the 53220 ZIP code area, from fee-for-service claims. These are area statistics, not this provider’s prices; actual charges vary by service and coverage.

New Patient
$123.69 typical visit price
range $53.90 – $163.24
Typical copayment $30.92 (range $13.47 – $40.81)
Most-billed visit code 99204
Established Patient
$67.37 typical visit price
range $17.40 – $133.76
Typical copayment $16.84 (range $4.35 – $33.44)
Most-billed visit code 99213
Amounts reflect what Medicare beneficiaries in this ZIP area are typically charged for office visits. Patients with other coverage should check their individual plans.

Other Providers at the Same Location NPPES 4

Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.

414 EYES
Optometrist
3925 S 76TH ST
MILWAUKEE, WI 53220
Milwaukee County (414) 543-2900
DR. KAREN MERKLE OD
Optometrist
3925 S 76TH ST
MILWAUKEE, WI 53220
Milwaukee County (414) 543-2900
JANICE FAN SMITH OD
Optometrist
3925 S 76TH ST
MILWAUKEE, WI 53220
Milwaukee County (414) 543-2900
KIND OPTICAL INC
Technician/Technologist (Optician)
3925 S 76TH ST
MILWAUKEE, WI 53220
Milwaukee County (414) 543-2900

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is William Smith's NPI number?

The NPI number for William Smith is 1497138341. It was assigned to this individual provider in the NPPES registry on July 9, 2015.

Where is William Smith located?

William Smith practices at 3925 S 76th St, Milwaukee, WI 53220. The listed phone number is (262) 352-2560.

What is William Smith's specialty?

The primary specialty registered for this NPI is Optometrist with taxonomy code 152W00000X.

Is William Smith enrolled in Medicare?

Yes. William Smith is registered in the Medicare PECOS enrollment system.

What insurance does William Smith accept?

Health plans from Anthem Blue Cross and Blue Shield, Blue Cross Blue Shield of Wyoming, Blue Cross and Blue Shield of Louisiana, Blue Cross and Blue Shield of Montana and Blue Cross and Blue Shield of Oklahoma and 5 other insurers list William Smith as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

When was this NPI record last updated?

The NPPES record for William Smith was last updated on October 10, 2025. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 10 months ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.