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DR. RITA ELLEN EYE M.D.
NPI 1437370681
Obstetrics & Gynecology in Winter Park, FL

Active since May 02, 2007PECOS EnrolledAccepts Medicare Assignment
89.67/100
CMS Quality Rating
2460 HOWELL MARKET LN, WINTER PARK, FL 32792(321) 397-1212(321) 397-1213 Get Directions Write a Review

NPPES record last updated: June 9, 2025. Verified against the NPPES registry weekly; last sync: October 18, 2026.

Record update history: Jun 9, 2025, Oct 27, 2022, Dec 3, 2019 (3 updates tracked since 2019).

About Dr. Rita Ellen Eye M.d. NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

DR. RITA ELLEN EYE M.D. (NPI 1437370681) is an individual obstetrics & gynecology provider in Winter Park, Florida, licensed in Florida (ME119414) and active in the NPI registry since May 2007. She is enrolled in Medicare PECOS, is affiliated with Adventhealth Orlando, and maintains a secondary practice location in Orlando.

NPPES Registry Identity

NPI1437370681
Entity TypeIndividualFemale
Primary Taxonomy207V00000X
Provider Legal NameDR. RITA ELLEN EYECredential: M.D.
Location Address2460 HOWELL MARKET LNWinter Park, FL 32792-6264
Mailing Address601 E Rollins StOrlando, FL 32803-1248 · (407) 975-0406 · Fax (407) 975-0407
Phone(321) 397-1212
Fax(321) 397-1213
Sole ProprietorNo
Medical School CMSUniversity Of Missouri, Columbia School Of MedicineGraduated 2006
Enumeration DateMay 2, 2007
Last NPPES UpdateJune 9, 20253 updates tracked since enumeration
NPPES CertifiedJune 9, 2025
✔ NPI 1437370681 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

★ Primary SpecialtyObstetrics & GynecologyAllopathic & Osteopathic Physicians
Taxonomy Code207V00000X
License✔ Licensed in FL · ME119414
Definition
An obstetrician/gynecologist possesses special knowledge, skills and professional capability in the medical and surgical care of the female reproductive system and associated disorders. This physician serves as a consultant to other physicians and as a primary physician for women.
2460 HOWELL MARKET LN, Winter Park, FL 32792
Open in Google Maps ↗

Secondary Practice Location 1

Location 1601 E Rollins StOrlando, FL 32803-1248 · Phone (407) 975-0406 · Fax (407) 975-0407

Accepted Insurance

The full list of accepted plans is on the Insurance tab. Issuers include Ambetter from Superior HealthPlan, Ambetter Health, Ambetter of Alabama and more.Insurance ›

Medicare Participation & PECOS CMS

Medicare enrollment, assignment, billing reassignment, and ordering and referring status from CMS.

Medicare Enrollment Status

✔

Enrolled in Medicare and accepts Medicare assignment

Dr. Rita Ellen Eye M.d. is registered in PECOS and agrees to accept the Medicare-approved amount as full payment. Medicare patients are not billed beyond the standard deductible and coinsurance.

PECOS PAC ID3971795154
PECOS Enrollment IDI20141215001542
Eligible to Order & Refer✔ Part B Labs & Imaging✔ Durable Medical Equipment✔ Home Health Agency✔ Power Mobility DevicesPer the CMS Ordering and Referring file. Eligibility means Medicare pays claims that this provider orders or refers for these categories.

Medicare Billing Reassignments

2

Medicare enrollment records show Rita Eye reassigns Medicare billing to 2 organizations. Each organization bills Medicare for the services this provider delivers there; the nearest is listed first.

Florida Hospital Medical Group Inc
6.7 mi
Family Medicine
1115 E RIDGEWOOD ST
Orlando, FL 32803
  • Reassigned Medicare billing, Florida enrollment
  • 3,005 clinicians in this Medicare group
NPI 1225034234 (407) 841-1100
Florida Woman Care, LLC
87 mi
Obstetrics & Gynecology
4010 W BOY SCOUT BLVD STE 500
Tampa, FL 33607
  • Reassigned Medicare billing, Florida enrollment
  • 802 clinicians in this Medicare group
NPI 1386823243 (561) 300-2410

Source: CMS Revalidation Reassignment List, October 2026 release. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

Areas of Expertise CMS Part B claims 3

Services this provider delivered to Medicare fee-for-service patients, from the CMS Medicare utilization data. Higher counts generally reflect more experience with a service; care delivered outside Medicare is not included.

Cervical or vaginal cancer screening; pelvic and clinical breast examination G0101
This procedure involves checking for health issues in the lower abdomen and chest area. It helps identify early signs of certain conditions, increasing the chance for successful treatment. It's a routine check-up that's important for maintaining good health.
42 services42 patients
Screening papanicolaou smear; obtaining, preparing and conveyance of cervical or vaginal smear to laboratory Q0091
A Papanicolaou smear, often called a Pap smear, is a test to check for changes in cells. A small sample is gently collected from the lower region and sent to a lab for examination. This helps in early detection of potential health issues.
32 services32 patients
Established patient office or other outpatient visit with low level od decision making, if using time, 20 minutes or more 99213
This is a routine visit for patients who have already been seen by the healthcare provider. During this approximately 20-29 minute appointment, your health status will be evaluated and any necessary treatments or tests will be discussed. It's a chance to address any health concerns you may have.
18 services16 patients

Hospital Affiliations CMS Care Compare

Hospitals where this provider delivers care, identified from recent Medicare claims and place-of-service records.

Adventhealth Orlando

Acute Care Hospitals · Orlando, FL
3/5 CMS rating
OwnershipVoluntary non-profit - Private
CMS Certification Number100007
Location601 E Rollins StOrlando, FL 32803 · Orange County
Emergency services Birthing friendly

Physician Visit Costs CMS claims · ZIP area

Typical Medicare office-visit costs in the 32792 ZIP code area, from fee-for-service claims. These are area statistics, not this provider’s prices; actual charges vary by service and coverage.

New Patient
$130.04 typical visit price
range $56.00 – $171.84
Typical copayment $32.51 (range $14.00 – $42.96)
Most-billed visit code 99204
Established Patient
$70.04 typical visit price
range $17.57 – $139.16
Typical copayment $17.51 (range $4.39 – $34.79)
Most-billed visit code 99213
Amounts reflect what Medicare beneficiaries in this ZIP area are typically charged for office visits. Patients with other coverage should check their individual plans.

Medicare Quality Performance CMS QPP · MIPS

Performance in the CMS Quality Payment Program: the MIPS final score across four weighted categories, and the individual quality measures reported to Medicare.

89.67/100
MIPS Final ScoreMerit-based Incentive Payment System · CMS Quality Payment Program
Scored as part of a group practice
Quality97.86
Promoting Interoperability100
Improvement Activities40
Cost67.71

Reported Quality Measures

Breast Cancer Screening
84%366 patients4/55-star benchmark: 93%
Cervical Cancer Screening
91%1,037 patients4/55-star benchmark: 98%
Closing the Referral Loop: Receipt of Specialist Report
35%55 patients2/55-star benchmark: 87%
Colorectal Cancer Screening
19%494 patients1/55-star benchmark: 88%
Documentation of Current Medications in the Medical Record
93%1,653 patients4/55-star benchmark: 100%
e-Prescribing
100%497 patients5/55-star benchmark: 100%
Preventive Care and Screening: Body Mass Index (BMI) Screening and Follow-Up Plan
35%1,203 patients2/55-star benchmark: 98%
Preventive Care and Screening: Screening for High Blood Pressure and Follow-Up Documented
42%1,466 patients3/55-star benchmark: 61%
Preventive Care and Screening: Tobacco Use: Screening and Cessation Intervention
Patients screened: 0% · 1,040 patients
0%1,040 patients
Provide Patients Electronic Access to Their Health Information
89%453 patients4/55-star benchmark: 100%
Providers report different measures because they deliver different services; reporting more or less information is not a reflection of quality. Star ratings appear only where CMS assigned them.

Other Providers at the Same Location NPPES 4

Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.

ALLISON MARIE BRADLEY-AMORE DO
Obstetrics & Gynecology
2460 HOWELL MARKET LN
WINTER PARK, FL 32792
Orange County (321) 397-1212
LORRAINE CUADROS MD
Obstetrics & Gynecology
2460 HOWELL MARKET LN
WINTER PARK, FL 32792
Orange County (321) 397-1212
MARY ANN SMITH MD
Obstetrics & Gynecology
2460 HOWELL MARKET LN
WINTER PARK, FL 32792
Orange County (321) 397-1212
ALLISON MELTON OSBORNE PA-C
Physician Assistant
2460 HOWELL MARKET LN
WINTER PARK, FL 32792
Orange County (321) 397-1212

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Rita Eye's NPI number?

The NPI number for Rita Eye is 1437370681. It was assigned to this individual provider in the NPPES registry on May 2, 2007.

Where is Rita Eye located?

Rita Eye practices at 2460 Howell Market Ln, Winter Park, FL 32792. The listed phone number is (321) 397-1212.

What is Rita Eye's specialty?

The primary specialty registered for this NPI is Obstetrics & Gynecology with taxonomy code 207V00000X.

Is Rita Eye enrolled in Medicare?

Yes. Rita Eye is registered in the Medicare PECOS system and accepts Medicare assignment, which means accepting the Medicare-approved amount as payment in full for covered services.

Which organizations bill Medicare for Rita Eye's services?

According to the CMS Revalidation Reassignment List (October 2026 release), Rita Eye reassigns Medicare benefits to 2 organizations: Florida Hospital Medical Group Inc (Orlando, FL) and Florida Woman Care, LLC (Tampa, FL). Each reassignment is filed with Medicare on form CMS-855R, signed by both the clinician and the organization, and lets the organization bill Medicare and receive payment for Rita Eye's services. Reassignment records can lag staffing changes; confirm current arrangements with the organization.

What insurance does Rita Eye accept?

Health plans from Ambetter Health, Ambetter from Superior HealthPlan, Ambetter of Alabama, AvMed and Cigna HealthCare of Florida, Inc. and 8 other insurers list Rita Eye as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

Is Rita Eye affiliated with any hospitals?

According to CMS data, Rita Eye is affiliated with Adventhealth Orlando.

When was this NPI record last updated?

The NPPES record for Rita Eye was last updated on June 9, 2025. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 16 months ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.