RICHARD E LONG MD
NPI 1215933122
Internal Medicine in La Crosse, WI

Active since June 24, 2005PECOS Enrolled
1836 SOUTH AVE, LA CROSSE, WI 54601(608) 782-7300 Get Directions Write a Review

NPPES record last updated: November 6, 2017. Verified against the NPPES registry weekly; last sync: October 25, 2026.

Record update history: Nov 6, 2017, Jan 13, 2016 (2 updates tracked since 2016).

About Richard E Long Md NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

RICHARD E LONG MD (NPI 1215933122) is an individual internal medicine provider in La Crosse, Wisconsin, licensed in Wisconsin (28256) and active in the NPI registry since June 2005. He is enrolled in Medicare PECOS.

NPPES Registry Identity

NPI1215933122
Entity TypeIndividualMale
Primary Taxonomy207R00000X
Provider Legal NameRICHARD E LONGCredential: MD
Location Address1836 SOUTH AVELa Crosse, WI 54601-5429
Mailing Address1836 South AveLa Crosse, WI 54601-5429 · (608) 782-7300
Sole ProprietorNo
Enumeration DateJune 24, 2005
Last NPPES UpdateNovember 6, 20172 updates tracked since enumeration
✔ NPI 1215933122 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

★ Primary SpecialtyInternal MedicineAllopathic & Osteopathic Physicians
Taxonomy Code207R00000X
Licenses✔ Licensed in WI · 28256✔ Licensed in MN · 63014✔ Licensed in IA · 44672
Definition
A physician who provides long-term, comprehensive care in the office and the hospital, managing both common and complex illness of adolescents, adults and the elderly. Internists are trained in the diagnosis and treatment of cancer, infections and diseases affecting the heart, blood, kidneys, joints and digestive, respiratory and vascular systems. They are also trained in the essentials of primary care internal medicine, which incorporates an understanding of disease prevention, wellness, substance abuse, mental health and effective treatment of common problems of the eyes, ears, skin, nervous system and reproductive organs.
1836 SOUTH AVE, La Crosse, WI 54601

Other Identifiers 3

Medicaid30826500WI
Medicare PIN0400WI
Medicare UPINB54661

Accepted Insurance

Medicare Participation & PECOS CMS

Medicare enrollment, assignment, billing reassignment, and ordering and referring status from CMS.

Medicare Enrollment Status

✔

Enrolled in Medicare (PECOS)

Richard E Long Md is registered in the CMS Provider Enrollment, Chain and Ownership System (PECOS).

Eligible to Order & Refer✔ Part B Labs & Imaging✔ Durable Medical Equipment✔ Home Health Agency✔ Power Mobility DevicesPer the CMS Ordering and Referring file. Eligibility means Medicare pays claims that this provider orders or refers for these categories.

Medicare Billing Reassignments

6

Medicare enrollment records show Richard Long reassigns Medicare billing to 6 organizations. Each organization bills Medicare for the services this provider delivers there; the nearest is listed first.

Clinic/Center
710 DENTON ST
La Crosse, WI 54601
  • Reassigned Medicare billing, Wisconsin enrollment
  • 1,457 clinicians in this Medicare group
Clinic/Center
1836 SOUTH AVE
La Crosse, WI 54601
  • Reassigned Medicare billing, Wisconsin enrollment
  • 928 clinicians in this Medicare group
Rural Health
420 S PETERSON AVE
Blair, WI 54616
  • Reassigned Medicare billing, Wisconsin enrollment
  • 293 clinicians in this Medicare group
Critical Access
400 WATER AVE
Hillsboro, WI 54634
  • Reassigned Medicare billing, Wisconsin enrollment
  • Medicare enrollment name: St Josephs Health Services Inc
  • 282 clinicians in this Medicare group
Critical Access
205 PARKER ST
Boscobel, WI 53805
  • Reassigned Medicare billing, Wisconsin enrollment
  • 299 clinicians in this Medicare group
Critical Access
402 W LAKE ST
Friendship, WI 53934
  • Reassigned Medicare billing, Wisconsin enrollment
  • 67 clinicians in this Medicare group

Source: CMS Revalidation Reassignment List, October 2026 release. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

Physician Visit Costs CMS claims · ZIP area

Typical Medicare office-visit costs in the 54601 ZIP code area, from fee-for-service claims. These are area statistics, not this provider’s prices; actual charges vary by service and coverage.

New Patient
$123.69 typical visit price
range $53.90 – $163.24
Typical copayment $30.92 (range $13.47 – $40.81)
Most-billed visit code 99204
Established Patient
$95.41 typical visit price
range $17.40 – $133.76
Typical copayment $23.85 (range $4.35 – $33.44)
Most-billed visit code 99214
Amounts reflect what Medicare beneficiaries in this ZIP area are typically charged for office visits. Patients with other coverage should check their individual plans.

Other Providers at the Same Location NPPES 20

Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.

Anesthesiology
1836 SOUTH AVE, GUNDERSEN CLINIC, LTD.
LA CROSSE, WI 54601
Nurse Anesthetist, Certified Registered
1836 SOUTH AVE
LA CROSSE, WI 54601
Psychologist
1836 SOUTH AVE
LA CROSSE, WI 54601
Surgery
1836 SOUTH AVE
LA CROSSE, WI 54601
Nurse Practitioner (Adult Health)
1836 SOUTH AVE
LA CROSSE, WI 54601
Orthopaedic Surgery
1836 SOUTH AVE
LA CROSSE, WI 54601
Registered Nurse (Addiction (Substance Use Disorder))
1836 SOUTH AVE
LA CROSSE, WI 54601
Nurse Practitioner (Family)
1836 SOUTH AVE
LA CROSSE, WI 54601

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Richard Long's NPI number?

The NPI number for Richard Long is 1215933122. It was assigned to this individual provider in the NPPES registry on June 24, 2005.

Where is Richard Long located?

Richard Long practices at 1836 South Ave, La Crosse, WI 54601. The listed phone number is (608) 782-7300.

What is Richard Long's specialty?

The primary specialty registered for this NPI is Internal Medicine with taxonomy code 207R00000X.

Is Richard Long enrolled in Medicare?

Yes. Richard Long is registered in the Medicare PECOS enrollment system.

Which organizations bill Medicare for Richard Long's services?

According to the CMS Revalidation Reassignment List (October 2026 release), Richard Long reassigns Medicare benefits to 6 organizations: Gundersen Lutheran Medical Center, Inc (La Crosse, WI), Gundersen Clinic Ltd (La Crosse, WI), Tri-County Memorial Hospital, Inc. (Blair, WI), St. Joseph's Health Services, Inc. (Hillsboro, WI), Memorial Hospital Of Boscobel (Boscobel, WI) and 1 more organization, listed in the Medicare section above. Each reassignment is filed with Medicare on form CMS-855R, signed by both the clinician and the organization, and lets the organization bill Medicare and receive payment for Richard Long's services. Reassignment records can lag staffing changes; confirm current arrangements with the organization.

What insurance does Richard Long accept?

Health plans from Aspirus Health Plan, Dean Health Plan and Group Health Cooperative-SCW list Richard Long as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

When was this NPI record last updated?

The NPPES record for Richard Long was last updated on November 6, 2017. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 8 years ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.