BAY COUNSELING & WELLNESS, LLC
NPI 1164183158
Clinic/Center - Mental Health (Including Community Mental Health Center) in Panama City Beach, FL

Active since January 03, 2022
12135 PANAMA CITY BEACH PKWY, PANAMA CITY BEACH, FL 32407(850) 270-8341(850) 604-9697 Get Directions Write a Review

NPPES record last updated: October 19, 2025. Verified against the NPPES registry weekly; last sync: October 25, 2026.

Record update history: Apr 10, 2025, Jan 3, 2022 (2 updates tracked since 2022).

About Bay Counseling & Wellness, Llc NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

BAY COUNSELING & WELLNESS, LLC (NPI 1164183158), doing business as Bay Wellness Group, is a healthcare organization registered as a mental health (including community mental health center) in Panama City Beach, Florida and active in the NPI registry since January 2022. The organization lists Jonathan Rollins, Managing Member, as its authorized official.

NPPES Registry Identity

NPI1164183158
Entity TypeOrganization
Primary Taxonomy261QM0801X
Legal Business NameBAY COUNSELING & WELLNESS, LLC
Location Address12135 PANAMA CITY BEACH PKWYPanama City Beach, FL 32407-2609
Mailing AddressPo Box 832Lynn Haven, FL 32444-0832 · (850) 270-8341
Fax(850) 604-9697
Organization SubpartNo
Authorized OfficialJonathan RollinsManaging Member · (850) 270-8341
Enumeration DateJanuary 3, 2022
Last NPPES UpdateOctober 19, 20252 updates tracked since enumeration
NPPES CertifiedOctober 19, 2025
✔ NPI 1164183158 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses 4

★ Primary SpecialtyClinic/Center · Mental Health (Including Community Mental Health Center)Ambulatory Health Care Facilities
Taxonomy Code261QM0801X
Also ListedCounselor · Mental HealthTaxonomy 101YM0800X
Also ListedSocial WorkerTaxonomy 104100000X
Also ListedPsychiatry & Neurology · PsychiatryTaxonomy 2084P0800X
12135 PANAMA CITY BEACH PKWY, Panama City Beach, FL 32407

Other Names 1

Doing Business AsBay Wellness Group

Group Practice 1

Group TaxonomyThis provider is a business group of one or more individual practitioners, who practice with different areas of specialization.193200000X MULTI-SPECIALTY GROUP

Accepted Insurance

Medicare Participation & PECOS CMS

Medicare enrollment and the clinicians who bill Medicare through this organization, from CMS.

Medicare Enrollment Status

✔

Enrolled in Medicare (PECOS)

Bay Counseling & Wellness, Llc is registered in the CMS Provider Enrollment, Chain and Ownership System (PECOS).

Clinicians Billing Medicare Through This Organization

5

Medicare enrollment records show 5 clinicians reassign Medicare billing to Bay Counseling & Wellness, LLC, which bills Medicare for the services they deliver. Of these, 1 practice at this address. They are listed nearest first.

Clinicians, nearest first (5)

Mental Health Counselor
NPI 1053980730
12135 PANAMA CITY BEACH PKWY
Panama City Beach, FL 32407
(850) 270-8341
✔ PECOS✔ Accepts MedicareSame address
Nurse Practitioner
NPI 1972925550
3871 E HIGHWAY 98 STE 101
Port Saint Joe, FL 32456
(850) 705-6209
✔ PECOS✔ Accepts Medicare30 mi
Clinical Psychologist
NPI 1124216346
2236 CAPITAL CIR NE STE 203
Tallahassee, FL 32308
(850) 727-4757
✔ PECOS✔ Accepts Medicare97 mi
Nurse Practitioner
NPI 1629323860
9100 CONROY WINDERMERE RD STE 200
Windermere, FL 34786
(407) 462-1254
✔ PECOS✔ Accepts Medicare286 mi
Nurse Practitioner
NPI 1508408840
4243 NW FEDERAL HWY
Jensen Beach, FL 34957
(800) 735-1178
✔ PECOS✔ Accepts Medicare393 mi

Source: CMS Revalidation Reassignment List, October 2026 release. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Bay Counseling & Wellness, LLC's NPI number?

The NPI number for Bay Counseling & Wellness, LLC is 1164183158. It was assigned to this organization in the NPPES registry on January 3, 2022. The provider is doing business as Bay Wellness Group.

Where is Bay Counseling & Wellness, LLC located?

Bay Counseling & Wellness, LLC is located at 12135 Panama City Beach Pkwy, Panama City Beach, FL 32407. The listed phone number is (850) 270-8341.

What is Bay Counseling & Wellness, LLC's specialty?

The primary specialty registered for this NPI is Clinic/Center, specializing in Mental Health (Including Community Mental Health Center), with taxonomy code 261QM0801X.

Is Bay Counseling & Wellness, LLC enrolled in Medicare?

Yes. Bay Counseling & Wellness, LLC is registered in the Medicare PECOS enrollment system.

How many clinicians bill Medicare through Bay Counseling & Wellness, LLC?

According to the CMS Revalidation Reassignment List (October 2026 release), 5 clinicians in 3 Medicare specialties reassign their Medicare billing to Bay Counseling & Wellness, LLC. A reassignment is filed with Medicare on form CMS-855R, signed by both the clinician and the organization, and lets the organization bill Medicare and receive payment for the clinician's services. The largest specialties are Nurse Practitioner (3), Clinical Psychologist (1) and Mental Health Counselor (1). Of these, 1 practice at this address. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

What insurance does Bay Counseling & Wellness, LLC accept?

Health plans from Florida Blue (BlueCross BlueShield FL) and Florida Blue HMO (a BlueCross BlueShield FL company) list Bay Counseling & Wellness, LLC as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

When was this NPI record last updated?

The NPPES record for Bay Counseling & Wellness, LLC was last updated on October 19, 2025. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 12 months ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.