COUNSELING ASSOCIATES, INC.
NPI 1144701848
Clinic/Center - Mental Health (Including Community Mental Health Center) in Heber Springs, AR

Active since August 22, 2018
115 S 3RD ST, HEBER SPRINGS, AR 72543(479) 968-1298(479) 968-6053 Get Directions Write a Review

NPPES record last updated: August 22, 2018. Verified against the NPPES registry weekly; last sync: October 18, 2026.

About Counseling Associates, Inc. NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

COUNSELING ASSOCIATES, INC. (NPI 1144701848) is a healthcare organization registered as a mental health (including community mental health center) in Heber Springs, Arkansas and active in the NPI registry since August 2018. The organization lists Brian Lutz, Chief Financial Officer, as its authorized official.

NPPES Registry Identity

NPI1144701848
Entity TypeOrganization
Primary Taxonomy261QM0801X
Legal Business NameCOUNSELING ASSOCIATES, INC.
Location Address115 S 3RD STHeber Springs, AR 72543-3805
Mailing Address110 Skyline DrRussellville, AR 72801-3362 · (479) 968-1298 · Fax (479) 968-6053
Fax(479) 968-6053
Organization SubpartNo
Authorized OfficialBrian LutzChief Financial Officer · (479) 967-5570
Enumeration DateAugust 22, 2018
✔ NPI 1144701848 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

★ Primary SpecialtyClinic/Center · Mental Health (Including Community Mental Health Center)Ambulatory Health Care Facilities
Taxonomy Code261QM0801X
115 S 3RD ST, Heber Springs, AR 72543

Accepted Insurance

Medicare Participation & PECOS CMS

Medicare enrollment and the clinicians who bill Medicare through this organization, from CMS.

Medicare Enrollment Status

✔

Enrolled in Medicare (PECOS)

Counseling Associates, Inc. is registered in the CMS Provider Enrollment, Chain and Ownership System (PECOS).

Clinicians Billing Medicare Through This Organization

79

Medicare enrollment records show 79 clinicians reassign Medicare billing to Counseling Associates, Inc., which bills Medicare for the services they deliver. Of these, 3 practice at this address and 4 within 10 miles. Listed here are the 20 practicing nearest to this location.

Clinicians by Medicare Specialty 8

Clinical Social Worker27
Mental Health Counselor26
Nurse Practitioner17
Psychiatry4
Clinical Psychologist2
Family Practice1
General Practice1
Marriage and Family Therapist1

Nearest to this location (20)

See all 79
Clinical Social Worker
NPI 1295751766
115 S 3RD ST
Heber Springs, AR 72543
(501) 206-0831
✔ PECOS✔ Accepts MedicareSame address
Mental Health Counselor
NPI 1386307239
115 S 3RD ST
Heber Springs, AR 72543
(501) 206-0831
✔ PECOSSame address
Mental Health Counselor
NPI 1942554233
207 W MAIN ST STE B
Heber Springs, AR 72543
(501) 206-0831
✔ PECOS✔ Accepts MedicareSame address
Mental Health Counselor
NPI 1003114943
115 S 3RD ST
Heber Springs, AR 72543
(501) 206-0831
✔ PECOS✔ Accepts Medicare0.1 mi
Mental Health Counselor
NPI 1144813965
216 LINDA KAY CIR
Searcy, AR 72143
(501) 827-4178
✔ PECOS✔ Accepts Medicare22 mi
Nurse Practitioner
NPI 1205250693
2526 HIGHWAY 65 S STE 201
Clinton, AR 72031
(501) 745-8007
✔ PECOS✔ Accepts Medicare24 mi
Clinical Social Worker
NPI 1699193110
2526 HIGHWAY 65 S STE 201
Clinton, AR 72031
(501) 745-8007
✔ PECOS✔ Accepts Medicare24 mi
Mental Health Counselor
NPI 1538715180
465 MEDICAL CENTER PARKWAY
Clinton, AR 72031
(501) 745-7888
✔ PECOS24 mi
Clinical Social Worker
NPI 1053401497
465 MEDICAL CENTER PARKWAY
Clinton, AR 72031
(501) 745-7888
✔ PECOS✔ Accepts Medicare24 mi
Nurse Practitioner
NPI 1083082739
3302 E MOORE AVE
Searcy, AR 72143
(870) 919-6320
✔ PECOS✔ Accepts Medicare25 mi
Clinical Social Worker
NPI 1235441684
1125 SKYLINE DRIVE
Conway, AR 72032
(501) 504-7171
✔ PECOS35 mi
Nurse Practitioner
NPI 1932851557
405 N 2ND ST
Cabot, AR 72023
(501) 843-3503
✔ PECOS✔ Accepts Medicare36 mi
Mental Health Counselor
NPI 1952485245
1622 NORTH DONAGHEY STREET
Conway, AR 72034
(501) 327-7706
✔ PECOS✔ Accepts Medicare36 mi
Mental Health Counselor
NPI 1417616830
575A HARKRIDER ST
Conway, AR 72032
(501) 679-0232
✔ PECOS✔ Accepts Medicare36 mi
Marriage and Family Therapist
NPI 1437551454
719 FRONT ST
Conway, AR 72032
(479) 452-6650
✔ PECOS✔ Accepts Medicare36 mi
Clinical Social Worker
NPI 1598319311
505 E DAVE WARD DR STE 3B
Conway, AR 72032
(501) 273-2473
✔ PECOS37 mi
Clinical Psychologist
NPI 1306921853
2200 ADA AVE STE 302
Conway, AR 72034
(501) 932-0352
✔ PECOS✔ Accepts Medicare37 mi
Psychiatry
NPI 1154423846
350 SALEM ROAD STE 1
Conway, AR 72034
(501) 336-8300
✔ PECOS✔ Accepts Medicare38 mi
General Practice
NPI 1760572325
4301 W MARKHAM ST # 783
Little Rock, AR 72205
(501) 364-1100
✔ PECOS54 mi
Family Practice
NPI 1760449342
2707 BROWNS LN
Jonesboro, AR 72401
(870) 972-4080
✔ PECOS✔ Accepts Medicare79 mi
See all 79 clinicians

Source: CMS Revalidation Reassignment List, October 2026 release. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Counseling Associates, Inc.'s NPI number?

The NPI number for Counseling Associates, Inc. is 1144701848. It was assigned to this organization in the NPPES registry on August 22, 2018.

Where is Counseling Associates, Inc. located?

Counseling Associates, Inc. is located at 115 S 3rd St, Heber Springs, AR 72543. The listed phone number is (479) 968-1298.

What is Counseling Associates, Inc.'s specialty?

The primary specialty registered for this NPI is Clinic/Center, specializing in Mental Health (Including Community Mental Health Center), with taxonomy code 261QM0801X.

Is Counseling Associates, Inc. enrolled in Medicare?

Yes. Counseling Associates, Inc. is registered in the Medicare PECOS enrollment system.

How many clinicians bill Medicare through Counseling Associates, Inc.?

According to the CMS Revalidation Reassignment List (October 2026 release), 79 clinicians in 8 Medicare specialties reassign their Medicare billing to Counseling Associates, Inc.. A reassignment is filed with Medicare on form CMS-855R, signed by both the clinician and the organization, and lets the organization bill Medicare and receive payment for the clinician's services. The largest specialties are Clinical Social Worker (27), Mental Health Counselor (26) and Nurse Practitioner (17). Of these, 3 practice at this address and 4 within 10 miles. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

What insurance does Counseling Associates, Inc. accept?

Health plans from Ambetter Health, Ambetter from Arkansas Health & Wellness, Ambetter from Louisiana Healthcare Connections, Ambetter from Superior HealthPlan and Ambetter of Oklahoma and 1 other insurer list Counseling Associates, Inc. as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

When was this NPI record last updated?

The NPPES record for Counseling Associates, Inc. was last updated on August 22, 2018. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 8 years ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.