Recently Updated NPI Information — some details in this NPI profile have been updated in the NPI registry within the last 60 days.

REBECCA FRIBERG MD
NPI 1104403641
Surgery in La Crosse, WI

Active since March 29, 2021PECOS EnrolledAccepts Medicare Assignment
800 WEST AVE S, LA CROSSE, WI 54601(608) 785-0940 Get Directions Write a Review

NPPES record last updated: June 23, 2026. Verified against the NPPES registry weekly; last sync: August 02, 2026.

Record update history: Apr 27, 2026, Aug 19, 2022, Aug 6, 2021 and 3 more (6 updates tracked since 2021).

About Rebecca Friberg Md NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

REBECCA FRIBERG MD (NPI 1104403641) is an individual surgery provider in La Crosse, Wisconsin, licensed in Wisconsin (103876) and active in the NPI registry since March 2021. She is enrolled in Medicare PECOS, is affiliated with Mayo Clinic Hospital Rochester, and maintains a secondary practice location in Rochester.

NPPES Registry Identity

NPI1104403641
Entity TypeIndividualFemale
Primary Taxonomy208600000X
Provider Legal NameREBECCA FRIBERGCredential: MD
Location Address800 WEST AVE SLa Crosse, WI 54601-8806
Mailing AddressPo Box 860912Minneapolis, MN 55486-0912 · (507) 284-2511
Sole ProprietorNo
Medical School CMSUniversity Of Minnesota Medical SchoolGraduated 2021
Enumeration DateMarch 29, 2021
Last NPPES UpdateJune 23, 20266 updates tracked since enumeration
NPPES CertifiedJune 23, 2026
NPI 1104403641 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

Primary SpecialtySurgeryAllopathic & Osteopathic Physicians
Taxonomy Code208600000X
Licenses Licensed in WI · 103876 Licensed in MN · 31717 Licensed in MN · 71948
Definition
A general surgeon has expertise related to the diagnosis - preoperative, operative and postoperative management - and management of complications of surgical conditions in the following areas: alimentary tract; abdomen; breast, skin and soft tissue; endocrine system; head and neck surgery; pediatric surgery; surgical critical care; surgical oncology; trauma and burns; and vascular surgery. General surgeons increasingly provide care through the use of minimally invasive and endoscopic techniques. Many general surgeons also possess expertise in transplantation surgery, plastic surgery and cardiothoracic surgery.
800 WEST AVE S, La Crosse, WI 54601

Other Names 1

Former Name (1)Rebecca Grove Md

Secondary Practice Location 1

Location 1200 1st St SWRochester, MN 55905-0002 · Phone (507) 284-2511

Medicare Participation & PECOS CMS

Medicare enrollment, assignment, and ordering and referring status from the CMS PECOS system.

Medicare Enrollment Status

Enrolled in Medicare and accepts Medicare assignment

Rebecca Friberg Md is registered in PECOS and agrees to accept the Medicare-approved amount as full payment. Medicare patients are not billed beyond the standard deductible and coinsurance.

PECOS PAC ID4385045673
PECOS Enrollment IDI20220824002285
Eligible to Order & Refer Part B Labs & Imaging Durable Medical Equipment Home Health Agency Power Mobility DevicesPer the CMS Ordering and Referring file. Eligibility means Medicare pays claims that this provider orders or refers for these categories.

Hospital Affiliations CMS Care Compare 2

Hospitals where this provider delivers care, identified from recent Medicare claims and place-of-service records.

Mayo Clinic Hospital Rochester

Acute Care Hospitals · Rochester, MN
5/5 CMS rating
OwnershipVoluntary non-profit - Church
CMS Certification Number240010
Location1216 Second Street SouthwestRochester, MN 55902 · Olmsted County
Emergency services Birthing friendly

Mayo Clinic Health System-Franciscan Medical Center Inc

Acute Care Hospitals · La Crosse, WI
5/5 CMS rating
OwnershipVoluntary non-profit - Private
CMS Certification Number520004
Location700 West Avenue SouthLa Crosse, WI 54601 · La Crosse County
Emergency services Birthing friendly

Physician Visit Costs CMS claims · ZIP area

Typical Medicare office-visit costs in the 54601 ZIP code area, from fee-for-service claims. These are area statistics, not this provider’s prices; actual charges vary by service and coverage.

New Patient
$82.92 typical visit price
range $53.90 – $163.24
Typical copayment $20.73 (range $13.47 – $40.81)
Most-billed visit code 99203
Established Patient
$67.37 typical visit price
range $17.40 – $133.76
Typical copayment $16.84 (range $4.35 – $33.44)
Most-billed visit code 99213
Amounts reflect what Medicare beneficiaries in this ZIP area are typically charged for office visits. Patients with other coverage should check their individual plans.

Other Providers at the Same Location NPPES 20

Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.

Psychologist (Clinical)
800 WEST AVE S
LA CROSSE, WI 54601
Optometrist
800 WEST AVE S
LA CROSSE, WI 54601
Urology
800 WEST AVE S
LA CROSSE, WI 54601
Nurse Practitioner
800 WEST AVE S
LA CROSSE, WI 54601
Family Medicine
800 WEST AVE S
LA CROSSE, WI 54601
Physical Therapist
800 WEST AVE S
LA CROSSE, WI 54601
Otolaryngology
800 WEST AVE S
LA CROSSE, WI 54601
Audiologist
800 WEST AVE S
LACROSSE, WI 54601

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Rebecca Friberg's NPI number?

The NPI number for Rebecca Friberg is 1104403641. It was assigned to this individual provider in the NPPES registry on March 29, 2021. The provider is also known as Rebecca Grove MD.

Where is Rebecca Friberg located?

Rebecca Friberg practices at 800 West Ave S, La Crosse, WI 54601. The listed phone number is (608) 785-0940.

What is Rebecca Friberg's specialty?

The primary specialty registered for this NPI is Surgery with taxonomy code 208600000X.

Is Rebecca Friberg enrolled in Medicare?

Yes. Rebecca Friberg is registered in the Medicare PECOS system and accepts Medicare assignment, which means accepting the Medicare-approved amount as payment in full for covered services.

Is Rebecca Friberg affiliated with any hospitals?

According to CMS data, Rebecca Friberg is affiliated with Mayo Clinic Hospital Rochester and Mayo Clinic Health System-Franciscan Medical Center Inc.

When was this NPI record last updated?

The NPPES record for Rebecca Friberg was last updated on June 23, 2026. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 46 days ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.