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Newly Listed Provider — this NPI profile has been added to the NPI registry within the last 90 days.

WEST MICHIGAN COSMETICS
NPI 1851200232
Dentist - General Practice in Grand Rapids, MI

Active since September 02, 2026
515 MICHIGAN ST NE STE 202, GRAND RAPIDS, MI 49503(616) 458-0631 Get Directions Write a Review

NPPES record added: September 2, 2026. Verified against the NPPES registry weekly; last sync: September 06, 2026.

About West Michigan Cosmetics NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

WEST MICHIGAN COSMETICS (NPI 1851200232), doing business as A Life Of Smiles, is a healthcare organization registered as a general practice in Grand Rapids, Michigan and active in the NPI registry since September 2026. The organization lists Alessandra Berzley, Office Director, as its authorized official.

NPPES Registry Identity

NPI1851200232
Entity TypeOrganization
Primary Taxonomy1223G0001X
Legal Business NameWEST MICHIGAN COSMETICS
Location Address515 MICHIGAN ST NE STE 202Grand Rapids, MI 49503-5721
Mailing Address515 Michigan St Ne Ste 202Grand Rapids, MI 49503-5721 · (616) 458-0631
Phone(616) 458-0631
Organization SubpartNo
Authorized OfficialAlessandra BerzleyOffice Director · (616) 458-0631
Enumeration DateSeptember 2, 2026
NPPES CertifiedSeptember 2, 2026
✔ NPI 1851200232 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

★ Primary SpecialtyDentist · General PracticeDental Providers
Taxonomy Code1223G0001X
Definition
A general dentist is the primary dental care provider for patients of all ages. The general dentist is responsible for the diagnosis, treatment, management and overall coordination of services related to patients' oral health needs.
515 MICHIGAN ST NE STE 202, Grand Rapids, MI 49503
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Other Names 1

Doing Business AsA Life Of Smiles

Group Practice 1

Group TaxonomyThis provdier is a business group of one or more individual practitioners, all of who practice with the same area of specialization.193400000X SINGLE SPECIALTY GROUP

Other Providers at the Same Location NPPES 2

Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.

WEST SIDE DENTAL PC
Dentist (General Practice)
515 MICHIGAN ST NE STE 202
GRAND RAPIDS, MI 49503
Kent County (616) 453-5331
JERRY B. MULDER DDS PLC
Dentist (General Practice)
515 MICHIGAN ST NE STE 202
GRAND RAPIDS, MI 49503
Kent County (616) 458-0631

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is West Michigan Cosmetics's NPI number?

The NPI number for West Michigan Cosmetics is 1851200232. It was assigned to this organization in the NPPES registry on September 2, 2026. The provider is doing business as A Life of Smiles.

Where is West Michigan Cosmetics located?

West Michigan Cosmetics is located at 515 Michigan St NE Ste 202, Grand Rapids, MI 49503. The listed phone number is (616) 458-0631.

What is West Michigan Cosmetics's specialty?

The primary specialty registered for this NPI is Dentist, specializing in General Practice, with taxonomy code 1223G0001X.

When was this NPI record last updated?

The NPPES record for West Michigan Cosmetics was last updated on September 2, 2026. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 10 days ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.