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LOVE THE GOLDEN RULE INC
NPI 1831580612
Internal Medicine in St Petersburg, FL

Active since February 14, 2015CLIA 10D2086492 · Waiver
3600 CENTRAL AVE, ST PETERSBURG, FL 33711(727) 826-0700(727) 954-6994 Get Directions Write a Review

NPPES record last updated: June 23, 2025. Verified against the NPPES registry weekly; last sync: August 02, 2026.

Record update history: Jun 23, 2025, Oct 19, 2023, Jun 7, 2022 and 2 more (5 updates tracked since 2021).

About Love The Golden Rule Inc NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

LOVE THE GOLDEN RULE INC (NPI 1831580612) is a healthcare organization registered as an internal medicine in St Petersburg, Florida and active in the NPI registry since February 2015. The organization holds a CLIA Waiver certificate valid through November 4, 2026, maintains a secondary practice location in St Petersburg, and lists Robert Jennings Wallace, Ceo/medical Director, as its authorized official.

NPPES Registry Identity

NPI1831580612
Entity TypeOrganization
Primary Taxonomy207R00000X
Legal Business NameLOVE THE GOLDEN RULE INC
Location Address3600 CENTRAL AVESt Petersburg, FL 33711-1345
Mailing Address3600 Central AveSt Petersburg, FL 33711-1345 · (727) 826-0700 · Fax (727) 954-6994
Phone(727) 826-0700
Fax(727) 954-6994
Organization SubpartNo
Authorized OfficialRobert Jennings WallaceCeo/medical Director · (727) 826-0700
Enumeration DateFebruary 14, 2015
Last NPPES UpdateJune 23, 20255 updates tracked since enumeration
NPPES CertifiedJune 23, 2025
✔ NPI 1831580612 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses 6

★ Primary SpecialtyInternal MedicineAllopathic & Osteopathic Physicians
Taxonomy Code207R00000X
Definition
A physician who provides long-term, comprehensive care in the office and the hospital, managing both common and complex illness of adolescents, adults and the elderly. Internists are trained in the diagnosis and treatment of cancer, infections and diseases affecting the heart, blood, kidneys, joints and digestive, respiratory and vascular systems. They are also trained in the essentials of primary care internal medicine, which incorporates an understanding of disease prevention, wellness, substance abuse, mental health and effective treatment of common problems of the eyes, ears, skin, nervous system and reproductive organs.
Also ListedFamily MedicineTaxonomy 207Q00000X
Also ListedInternal Medicine · Cardiovascular DiseaseTaxonomy 207RC0000X
Also ListedInternal Medicine · GastroenterologyTaxonomy 207RG0100X
Also ListedInternal Medicine · Hospice and Palliative MedicineTaxonomy 207RH0002X
Also ListedPsychiatry & Neurology · PsychiatryTaxonomy 2084P0800X
3600 CENTRAL AVE, St Petersburg, FL 33711
Open in Google Maps ↗

Secondary Practice Location 1

Location 11525 16th St SSt Petersburg, FL 33705-2447 · Phone (727) 826-0700 · Fax (727) 954-6994

Other Identifiers 2

Medicaid016456900FL
OtherIC068AFL · Bc Fl Prov Id

Group Practice 1

Group TaxonomyThis provider is a business group of one or more individual practitioners, who practice with different areas of specialization.193200000X MULTI-SPECIALTY GROUP

Accepted Insurance

The full list of accepted plans is on the Insurance tab. Issuers include Ambetter Health, Ambetter of Alabama.Insurance ›

CLIA Laboratory Certificates CMS CLIA

Laboratory certificates issued under the Clinical Laboratory Improvement Amendments (CLIA) program, which sets federal quality standards for human laboratory testing in the United States. There is no official CMS crosswalk between CLIA and NPI numbers; these certificates are associated with this NPI by matching facility names, locations and phone numbers in the CMS CLIA registry.

Certificate of Waiver 10D2086492

Love The Golden Rule Inc · Saint Petersburg, FL
Active · expires Nov 4, 2026
CLIA Number10D2086492
Laboratory TypePhysician Office
Certificate Effective DateNovember 5, 2024
Certificate Expiration DateNovember 4, 2026
Laboratory DirectorRobert J. Wallace
Laboratory Phone(727) 826-0700
Laboratory LocationLove The Golden Rule Inc3600 Central Ave, Saint Petersburg, FL 33711
CLIA data matches this NPI record on: Name Phone
This certificate is issued to a laboratory to perform only waived tests.

Other Providers at the Same Location NPPES 9

Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.

MR. KYLE DOUGLAS MURRAY FNP-BC
Nurse Practitioner
3600 CENTRAL AVE
ST PETERSBURG, FL 33711
Pinellas County (727) 322-4227
DUSTI RUSSELL APRN
Nurse Practitioner (Family)
3600 CENTRAL AVE
ST PETERSBURG, FL 33711
Pinellas County (727) 322-4227
HAROLD JAY PETRY II LMHC
Counselor (Mental Health)
3600 CENTRAL AVE
ST PETERSBURG, FL 33711
Pinellas County (727) 826-0700
KALIE WHITED FNP
Nurse Practitioner
3600 CENTRAL AVE
ST PETERSBURG, FL 33711
Pinellas County (727) 826-0700
AMAR TALATI D.O.
Family Medicine
3600 CENTRAL AVE
ST PETERSBURG, FL 33711
Pinellas County (727) 322-4227
MS. ROBIN N TAYLOR APRN
Nurse Practitioner (Family)
3600 CENTRAL AVE
ST PETERSBURG, FL 33711
Pinellas County (727) 826-0700
REBECCA MARIE COOK PA-C
Physician Assistant (Medical)
3600 CENTRAL AVE
ST PETERSBURG, FL 33711
Pinellas County (727) 826-0700
DR. ROBERT JENNINGS WALLACE MD
Family Medicine
3600 CENTRAL AVE
ST PETERSBURG, FL 33711
Pinellas County (727) 826-0700

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Love The Golden Rule Inc's NPI number?

The NPI number for Love The Golden Rule Inc is 1831580612. It was assigned to this organization in the NPPES registry on February 14, 2015.

Where is Love The Golden Rule Inc located?

Love The Golden Rule Inc is located at 3600 Central Ave, St Petersburg, FL 33711. The listed phone number is (727) 826-0700.

What is Love The Golden Rule Inc's specialty?

The primary specialty registered for this NPI is Internal Medicine with taxonomy code 207R00000X.

Does Love The Golden Rule Inc hold a CLIA laboratory certificate?

Yes. A Certificate of Waiver (number 10D2086492) is associated with this NPI, valid through November 4, 2026. CLIA certificates authorize laboratory testing under the federal Clinical Laboratory Improvement Amendments program.

What insurance does Love The Golden Rule Inc accept?

Health plans from Ambetter Health and Ambetter of Alabama list Love The Golden Rule Inc as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

When was this NPI record last updated?

The NPPES record for Love The Golden Rule Inc was last updated on June 23, 2025. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 13 months ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.