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DR. BRUCE K HIRA MD
NPI 1801841556
Family Medicine in Rochester, NY

Active since May 23, 2006PECOS EnrolledAccepts Medicare Assignment
1726 E RIDGE RD, ROCHESTER, NY 14622(585) 266-8220(585) 266-4491 Get Directions Write a Review

NPPES record last updated: January 14, 2008. Verified against the NPPES registry weekly; last sync: August 02, 2026.

About Dr. Bruce K Hira Md NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

DR. BRUCE K HIRA MD (NPI 1801841556) is an individual family medicine provider in Rochester, New York, licensed in New York (1914671) and active in the NPI registry since May 2006. He is enrolled in Medicare PECOS, is affiliated with Rochester General Hospital, and is a graduate of Other (1980).

NPPES Registry Identity

NPI1801841556
Entity TypeIndividualMale
Primary Taxonomy207Q00000X
Provider Legal NameDR. BRUCE K HIRACredential: MD
Location Address1726 E RIDGE RDRochester, NY 14622-2157
Mailing Address800 Carter St, Attn Kelly SteeleRochester, NY 14621 · (585) 266-8220 · Fax (585) 336-4845
Phone(585) 266-8220
Fax(585) 266-4491
Sole ProprietorYes
Medical School CMSOtherGraduated 1980
Enumeration DateMay 23, 2006
Last NPPES UpdateJanuary 14, 2008
✔ NPI 1801841556 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

★ Primary SpecialtyFamily MedicineAllopathic & Osteopathic Physicians
Taxonomy Code207Q00000X
License✔ Licensed in NY · 1914671
Definition
Family Medicine is the medical specialty which is concerned with the total health care of the individual and the family. It is the specialty in breadth which integrates the biological, clinical, and behavioral sciences. The scope of family medicine is not limited by age, sex, organ system, or disease entity.
1726 E RIDGE RD, Rochester, NY 14622
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Other Names 1

Former Name (1)Dr. Ashok K Hira Md

Other Identifiers 9

Other0192675NY · Iha #
Other101452BFNY · Preferred Care #
Other4390NY · Sidney Hillman #
OtherP010191467NY · Blue Choice #
Other191467-0BNY · Workers Comp #
Other080096062NY · Medicare Railroad #
Medicare ID-Type Unspecified14190BNY
Other00027293701NY · Univera #
Medicare UPIND64145

Medicare Participation & PECOS CMS

Medicare enrollment, assignment, and ordering and referring status from the CMS PECOS system.

Medicare Enrollment Status

✔

Enrolled in Medicare and accepts Medicare assignment

Dr. Bruce K Hira Md is registered in PECOS and agrees to accept the Medicare-approved amount as full payment. Medicare patients are not billed beyond the standard deductible and coinsurance.

PECOS PAC ID8123032497
PECOS Enrollment IDI20060126000317
Eligible to Order & Refer✔ Part B Labs & Imaging✔ Durable Medical Equipment✔ Home Health Agency✔ Power Mobility DevicesPer the CMS Ordering and Referring file. Eligibility means Medicare pays claims that this provider orders or refers for these categories.

Areas of Expertise CMS Part B claims 3

Services this provider delivered to Medicare fee-for-service patients, from the CMS Medicare utilization data. Higher counts generally reflect more experience with a service; care delivered outside Medicare is not included.

Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more 99214
This is a routine check-up for patients who have previously visited our clinic. It involves a comprehensive review of your health and any ongoing treatments. The consultation lasts between 30-39 minutes, allowing enough time to discuss any concerns.
96 services36 patients
Established patient office or other outpatient visit with low level od decision making, if using time, 20 minutes or more 99213
This is a routine visit for patients who have already been seen by the healthcare provider. During this approximately 20-29 minute appointment, your health status will be evaluated and any necessary treatments or tests will be discussed. It's a chance to address any health concerns you may have.
52 services21 patients
Annual wellness visit, includes a personalized prevention plan of service (pps), subsequent visit G0439
An annual wellness visit is a yearly appointment with your primary care provider to create or update a personalized prevention plan. This plan helps prevent illness based on your current health and risk factors. It's a subsequent visit, meaning it follows an initial assessment.
18 services18 patients

Hospital Affiliations CMS Care Compare

Hospitals where this provider delivers care, identified from recent Medicare claims and place-of-service records.

Rochester General Hospital

Acute Care Hospitals · Rochester, NY
2/5 CMS rating
OwnershipVoluntary non-profit - Private
CMS Certification Number330125
Location1425 Portland AvenueRochester, NY 14621 · Monroe County
Emergency services Birthing friendly

Physician Visit Costs CMS claims · ZIP area

Typical Medicare office-visit costs in the 14622 ZIP code area, from fee-for-service claims. These are area statistics, not this provider’s prices; actual charges vary by service and coverage.

New Patient
$84.93 typical visit price
range $54.87 – $166.88
Typical copayment $21.23 (range $13.71 – $41.72)
Most-billed visit code 99203
Established Patient
$97.08 typical visit price
range $17.54 – $136.14
Typical copayment $24.27 (range $4.38 – $34.03)
Most-billed visit code 99214
Amounts reflect what Medicare beneficiaries in this ZIP area are typically charged for office visits. Patients with other coverage should check their individual plans.

Referred Medical Equipment & Supplies CMS DME claims 4

Durable medical equipment, devices and supplies this provider ordered from DME suppliers for patients, from Medicare fee-for-service claims.

Blood glucose test or reagent strips for home blood glucose monitor, per 50 strips A4253
DME-Other DME · category DE017N
4 suppliers15 claims37 services$5.51 avg. paid by Medicare
Ostomy skin barrier, with flange (solid, flexible, or accordion), extended wear, with built-in convexity, 4 x 4 inches or smaller, each A4407
DME-Orthotic Devices · category DF010N
2 suppliers12 claims240 services$8.46 avg. paid by Medicare
Ostomy pouch, drainable; for use on barrier with flange (2 piece system), each A5063
DME-Orthotic Devices · category DF010N
2 suppliers11 claims220 services$2.36 avg. paid by Medicare
Supply allowance for therapeutic continuous glucose monitor (cgm), includes all supplies and accessories, 1 month supply = 1 unit of service K0553
DME-Other DME · category DE017N
1 supplier12 claims12 services$215.65 avg. paid by Medicare
Dollar amounts are the average Medicare paid the supplier per service. They are not the cost to the patient.

Other Providers at the Same Location NPPES

Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.

BRUCE K HIRA MD
Family Medicine
1726 E RIDGE RD
ROCHESTER, NY 14622
Monroe County (585) 266-8220

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Bruce Hira's NPI number?

The NPI number for Bruce Hira is 1801841556. It was assigned to this individual provider in the NPPES registry on May 23, 2006. The provider is also known as Dr. Ashok K Hira MD.

Where is Bruce Hira located?

Bruce Hira practices at 1726 E Ridge Rd, Rochester, NY 14622. The listed phone number is (585) 266-8220.

What is Bruce Hira's specialty?

The primary specialty registered for this NPI is Family Medicine with taxonomy code 207Q00000X.

Is Bruce Hira enrolled in Medicare?

Yes. Bruce Hira is registered in the Medicare PECOS system and accepts Medicare assignment, which means accepting the Medicare-approved amount as payment in full for covered services.

Is Bruce Hira affiliated with any hospitals?

According to CMS data, Bruce Hira is affiliated with Rochester General Hospital.

When was this NPI record last updated?

The NPPES record for Bruce Hira was last updated on January 14, 2008. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 18 years ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.