GRO OPTICAL, LLC
NPI 1780093716
Eyewear Supplier in Rockford, MI
About Gro Optical, Llc NPPES
Official registry information on file with the National Plan and Provider Enumeration System.
GRO OPTICAL, LLC (NPI 1780093716), doing business as Grand Rapids Opticians, Llc, is a healthcare organization registered as an eyewear supplier in Rockford, Michigan and active in the NPI registry since August 2014. The organization lists Kelly Mccrann, Ceo, as its authorized official.
NPPES Registry Identity
Specialties & Licenses
Other Names 3
Accepted Insurance
Medicare Participation & PECOS CMS
Medicare enrollment and revalidation status from CMS.
Medicare Enrollment Status
Enrolled in Medicare (PECOS)
Gro Optical, Llc is registered in the CMS Provider Enrollment, Chain and Ownership System (PECOS).
Medicare Revalidation Due Date
Revalidation due by October 31, 2026
Medicare-enrolled providers and suppliers confirm their enrollment information with CMS on a set cycle, every 5 years for most and every 3 years for medical equipment suppliers. CMS sets the due date for each enrollment.
Medical Equipment Supplier Medicare DMEPOS 2
Medicare supplier enrollment and the product categories Gro Optical LLC carries, from the Medicare DMEPOS supplier directory.
Gro Optical LLC
DMEPOS supplier · Rockford, MIAccepts Medicare assignment
Gro Optical LLC agrees to accept the Medicare-approved amount as full payment for covered equipment and supplies. Medicare patients are not billed beyond the standard deductible and coinsurance.
Medicare Product Categories
Other Providers at the Same Location NPPES 4
Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.
ROCKFORD, MI 49341
ROCKFORD, MI 49341
ROCKFORD, MI 49341
Frequently Asked Questions NPPES & CMS
Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.
What is Gro Optical, LLC's NPI number?
The NPI number for Gro Optical, LLC is 1780093716. It was assigned to this organization in the NPPES registry on August 4, 2014. The provider is doing business as GRO Optical LLC. The provider was formerly known as Grand Rapids Opticians, LLC.
Where is Gro Optical, LLC located?
Gro Optical, LLC is located at 6050 Northland Dr NE Ste 100, Rockford, MI 49341. The listed phone number is (616) 588-6582.
What is Gro Optical, LLC's specialty?
The primary specialty registered for this NPI is Eyewear Supplier with taxonomy code 332H00000X.
Is Gro Optical, LLC enrolled in Medicare?
Yes. Gro Optical, LLC is registered in the Medicare PECOS enrollment system.
When is Gro Optical, LLC's Medicare revalidation due?
According to the CMS Revalidation Due Date List (October 2026 release), the Medicare DME enrollment for this organization (Michigan, Physician - Optometrist) is due for revalidation by October 31, 2026. Medicare providers and suppliers revalidate their enrollment every 5 years, and medical equipment suppliers every 3 years. Confirm current requirements with your Medicare Administrative Contractor.
Does Gro Optical, LLC accept Medicare assignment for medical equipment?
Yes. As a Medicare medical equipment supplier, Gro Optical LLC accepts Medicare assignment: the supplier accepts the Medicare-approved amount as payment in full for covered equipment and supplies.
What insurance does Gro Optical, LLC accept?
Health plans from Priority Health list Gro Optical, LLC as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.
When was this NPI record last updated?
The NPPES record for Gro Optical, LLC was last updated on February 15, 2021. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 5 years ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.
# Gro Optical, Llc · NPI 1780093716
Eyewear Supplier organization in Rockford, Michigan. Organization record, active in the CMS NPPES registry since August 4, 2014.
## Identity
- **NPI:** 1780093716 (Entity type: Organization)
- **Enumerated:** August 4, 2014
- **Primary specialty:** Eyewear Supplier · taxonomy 332H00000X
- **Also known as:** GRO Optical LLC (Doing Business As); GRO Optical, LLC (Doing Business As)
- **Organization subpart:** No
- **Authorized official:** Kelly Mccrann, CEO
## Practice location
- **Address:** 6050 NORTHLAND DR NE, STE 100, Rockford, MI 49341-9244
- **Phone:** (616) 588-6582
## Medicare
- **Medicare:** Enrolled in Medicare (PECOS)
- **Medicare revalidation due:** October 31, 2026 (DME, Michigan, Physician - Optometrist) · CMS Revalidation Due Date List, October 2026 release
## Record status
- **NPPES last updated:** February 15, 2021
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Source: [NPI Profile](https://npiprofile.com/npi/1780093716) · Data from the CMS NPPES public registry.