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GEORGE B SMALLFIELD III MD, MS
NPI 1770667651
Internal Medicine - Gastroenterology in Norfolk, VA

Active since October 25, 2006PECOS EnrolledAccepts Medicare Assignment
95.11/100
CMS Quality Rating
863 GLENROCK RD, NORFOLK, VA 23502(757) 252-2900(757) 252-3235 Get Directions Write a Review

NPPES record last updated: October 3, 2022. Verified against the NPPES registry weekly; last sync: November 08, 2026.

Record update history: Oct 3, 2022, Sep 22, 2022 (2 updates tracked since 2022).

About George B Smallfield Iii Md, Ms NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

GEORGE B SMALLFIELD III MD, MS (NPI 1770667651) is an individual gastroenterology provider in Norfolk, Virginia, licensed in Virginia (0101252208) and active in the NPI registry since October 2006. He is enrolled in Medicare PECOS, is affiliated with Henrico Doctors' Hospital, and is a graduate of Eastern Virginia Medical School (2003).

NPPES Registry Identity

NPI1770667651
Entity TypeIndividualMale
Primary Taxonomy207RG0100X
Provider Legal NameGEORGE B SMALLFIELD IIICredential: MD, MS
Location Address863 GLENROCK RDNorfolk, VA 23502-3701
Mailing Address863 Glenrock RdNorfolk, VA 23502-3701 · (757) 252-2900 · Fax (757) 252-3235
Phone(757) 252-2900
Fax(757) 252-3235
Sole ProprietorNo
Medical School CMSEastern Virginia Medical SchoolGraduated 2003
Enumeration DateOctober 25, 2006
Last NPPES UpdateOctober 3, 20222 updates tracked since enumeration
NPPES CertifiedOctober 3, 2022
✔ NPI 1770667651 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses 2

★ Primary SpecialtyInternal Medicine · GastroenterologyAllopathic & Osteopathic Physicians
Taxonomy Code207RG0100X
License✔ Licensed in VA · 0101252208
Definition
An internist who specializes in diagnosis and treatment of diseases of the digestive organs including the stomach, bowels, liver and gallbladder. This specialist treats conditions such as abdominal pain, ulcers, diarrhea, cancer and jaundice and performs complex diagnostic and therapeutic procedures using endoscopes to visualize internal organs.
Also ListedInternal MedicineTaxonomy 207R00000X · License 0101252208 (VA), 26542 (AL)
863 GLENROCK RD, Norfolk, VA 23502
Open in Google Maps ↗

Other Names 1

Other Name (5)George Blair Smallfield

Other Identifiers 6

Medicaid111227AL
Medicaid110553AL
Medicaid01436765MS
Other51598342AL · Bcbs
Other51598343AL · Bcbs
OtherP00839378Railroad Medicare

Accepted Insurance

The full list of accepted plans is on the Insurance tab. Issuers include Oscar Health.Insurance ›

Medicare Participation & PECOS CMS

Medicare enrollment, assignment, billing reassignment, and ordering and referring status from CMS.

Medicare Enrollment Status

✔

Enrolled in Medicare and accepts Medicare assignment

George B Smallfield Iii Md, Ms is registered in PECOS and agrees to accept the Medicare-approved amount as full payment. Medicare patients are not billed beyond the standard deductible and coinsurance.

PECOS PAC ID1759432750
PECOS Enrollment IDI20121106000087
Eligible to Order & Refer✔ Part B Labs & Imaging✔ Durable Medical Equipment✔ Home Health Agency✔ Power Mobility DevicesPer the CMS Ordering and Referring file. Eligibility means Medicare pays claims that this provider orders or refers for these categories.

Medicare Billing Reassignments

2

Medicare enrollment records show George Smallfield reassigns Medicare billing to 2 organizations. Each organization bills Medicare for the services this provider delivers there; the nearest is listed first.

Sentara Medical Group
0.3 mi
Family Medicine
824 N MILITARY HWY STE 100
Norfolk, VA 23502
  • Reassigned Medicare billing, Virginia enrollment
  • 1,901 clinicians in this Medicare group
NPI 1265485270 (757) 252-2900
Independent Associates PC
90 mi
Gastroenterology
7605 FOREST AVE, STE 211
Richmond, VA 23229
  • Reassigned Medicare billing, Virginia enrollment
  • 16 clinicians in this Medicare group
NPI 1023106390 (804) 282-3114

Source: CMS Revalidation Reassignment List, October 2026 release. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

Areas of Expertise CMS Part B claims 7

Services this provider delivered to Medicare fee-for-service patients, from the CMS Medicare utilization data. Higher counts generally reflect more experience with a service; care delivered outside Medicare is not included.

Removal of polyps or growths of large bowel using an endoscope with mechanical snare 45385
This procedure involves using a thin, flexible tube called an endoscope to examine the large bowel. If any abnormal growths or polyps are found, a tool called a mechanical snare is used to remove them. This is a common method to prevent potential health issues.
42 services42 patients
Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more 99214
This is a routine check-up for patients who have previously visited our clinic. It involves a comprehensive review of your health and any ongoing treatments. The consultation lasts between 30-39 minutes, allowing enough time to discuss any concerns.
24 services15 patients
Biopsy of esophagus, stomach, and/or upper small bowel using a flexible endoscope 43239
This procedure involves using a thin, flexible tube with a light and camera, known as an endoscope, to examine the esophagus, stomach, and upper part of the small intestine. Small tissue samples are taken for further examination to help diagnose various conditions.
23 services22 patients
Established patient office or other outpatient visit with low level od decision making, if using time, 20 minutes or more 99213
This is a routine visit for patients who have already been seen by the healthcare provider. During this approximately 20-29 minute appointment, your health status will be evaluated and any necessary treatments or tests will be discussed. It's a chance to address any health concerns you may have.
17 services15 patients
New patient office or other outpatient visit with moderate level of medical decision making, if using time, 45 minutes or more 99204
This is a first-time office or outpatient visit lasting between 45-59 minutes. The healthcare provider evaluates your health, discusses your medical history, and may suggest further tests or treatments. It's an opportunity to ask questions and understand your health better.
14 services14 patients
Colorectal cancer screening; colonoscopy on individual not meeting criteria for high risk G0121
Colorectal cancer screening, such as a colonoscopy, is a preventive measure to detect early signs of cancer in the large intestine. For individuals not at high risk, it's typically recommended at age 50. A small, flexible tube with a camera is used to examine your colon. It's a safe, effective way to catch issues early.
12 services12 patients

Hospital Affiliations CMS Care Compare

Hospitals where this provider delivers care, identified from recent Medicare claims and place-of-service records.

Henrico Doctors' Hospital

Acute Care Hospitals · Richmond, VA
4/5 CMS rating
OwnershipVoluntary non-profit - Other
CMS Certification Number490118
Location1602 Skipwith RoadRichmond, VA 23229 · Henrico County
Emergency services

Physician Visit Costs CMS claims · ZIP area

Typical Medicare office-visit costs in the 23502 ZIP code area, from fee-for-service claims. These are area statistics, not this provider’s prices; actual charges vary by service and coverage.

New Patient
$129.04 typical visit price
range $56.19 – $170.30
Typical copayment $32.26 (range $14.04 – $42.57)
Most-billed visit code 99204
Established Patient
$99.13 typical visit price
range $18.07 – $138.91
Typical copayment $24.78 (range $4.51 – $34.72)
Most-billed visit code 99214
Amounts reflect what Medicare beneficiaries in this ZIP area are typically charged for office visits. Patients with other coverage should check their individual plans.

Medicare Quality Performance CMS QPP · MIPS

Performance in the CMS Quality Payment Program: the MIPS final score across four weighted categories, and the individual quality measures reported to Medicare.

95.11/100
MIPS Final ScoreMerit-based Incentive Payment System · CMS Quality Payment Program
Scored through an Alternative Payment Model
Quality86.31
Promoting Interoperability100
Improvement Activities40

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is George Smallfield's NPI number?

The NPI number for George Smallfield is 1770667651. It was assigned to this individual provider in the NPPES registry on October 25, 2006. The provider is also known as George Blair Smallfield.

Where is George Smallfield located?

George Smallfield practices at 863 Glenrock Rd, Norfolk, VA 23502. The listed phone number is (757) 252-2900.

What is George Smallfield's specialty?

The primary specialty registered for this NPI is Internal Medicine, specializing in Gastroenterology, with taxonomy code 207RG0100X.

Is George Smallfield enrolled in Medicare?

Yes. George Smallfield is registered in the Medicare PECOS system and accepts Medicare assignment, which means accepting the Medicare-approved amount as payment in full for covered services.

Which organizations bill Medicare for George Smallfield's services?

According to the CMS Revalidation Reassignment List (October 2026 release), George Smallfield reassigns Medicare benefits to 2 organizations: Sentara Medical Group (Norfolk, VA) and Independent Associates PC (Richmond, VA). Each reassignment is filed with Medicare on form CMS-855R, signed by both the clinician and the organization, and lets the organization bill Medicare and receive payment for George Smallfield's services. Reassignment records can lag staffing changes; confirm current arrangements with the organization.

What insurance does George Smallfield accept?

Health plans from Oscar Health list George Smallfield as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

Is George Smallfield affiliated with any hospitals?

According to CMS data, George Smallfield is affiliated with Henrico Doctors' Hospital.

When was this NPI record last updated?

The NPPES record for George Smallfield was last updated on October 3, 2022. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 4 years ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.