THE GUIDANCE CENTER - WHOLE HEALTH
NPI 1730787037
Family Medicine in Fort Smith, AR

Active since October 09, 2020
3117 S 70TH ST, FORT SMITH, AR 72903(479) 452-6650(479) 452-5847 Get Directions Write a Review

NPPES record last updated: May 27, 2026. Verified against the NPPES registry weekly; last sync: November 08, 2026.

Record update history: May 27, 2026, May 4, 2026, Jun 6, 2024 and 3 more (6 updates tracked since 2020).

About The Guidance Center - Whole Health NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

THE GUIDANCE CENTER - WHOLE HEALTH (NPI 1730787037), doing business as The Guidance Center Primary Care, is a healthcare organization registered as a family medicine in Fort Smith, Arkansas and active in the NPI registry since October 2020. The organization lists Aaron L. 'rusti' Holwick, Ceo, as its authorized official.

NPPES Registry Identity

NPI1730787037
Entity TypeOrganization
Primary Taxonomy207Q00000X
Legal Business NameTHE GUIDANCE CENTER - WHOLE HEALTH
Location Address3117 S 70TH STFort Smith, AR 72903-5017
Mailing AddressPo Box 11818Fort Smith, AR 72917-1818 · (479) 452-6650 · Fax (479) 452-5847
Fax(479) 452-5847
Organization SubpartYesParent: Western Arkansas Counseling & Guidance Center, Inc
Authorized OfficialAaron L. 'rusti' HolwickCeo · (479) 452-6650
Enumeration DateOctober 9, 2020
Last NPPES UpdateMay 27, 20266 updates tracked since enumeration
NPPES CertifiedMay 27, 2026
✔ NPI 1730787037 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses 7

★ Primary SpecialtyFamily MedicineAllopathic & Osteopathic Physicians
Taxonomy Code207Q00000X
Definition
Family Medicine is the medical specialty which is concerned with the total health care of the individual and the family. It is the specialty in breadth which integrates the biological, clinical, and behavioral sciences. The scope of family medicine is not limited by age, sex, organ system, or disease entity.
Also ListedCounselor · Mental HealthTaxonomy 101YM0800X
Also ListedPsychologistTaxonomy 103T00000X
Also ListedNurse Practitioner · FamilyTaxonomy 363LF0000X
3117 S 70TH ST, Fort Smith, AR 72903

Other Names 2

Doing Business AsThe Guidance Center Primary Care
Other NameWacgc - Primary Care Clinic

Group Practice 1

Group TaxonomyThis provider is a business group of one or more individual practitioners, who practice with different areas of specialization.193200000X MULTI-SPECIALTY GROUP

Accepted Insurance

Medicare Participation & PECOS CMS

Medicare enrollment and the clinicians who bill Medicare through this organization, from CMS.

Medicare Enrollment Status

✔

Enrolled in Medicare (PECOS)

The Guidance Center - Whole Health is registered in the CMS Provider Enrollment, Chain and Ownership System (PECOS).

Clinicians Billing Medicare Through This Organization

76

Medicare enrollment records show 76 clinicians reassign Medicare billing to The Guidance Center - Whole Health, which bills Medicare for the services they deliver. Of these, 64 practice within 10 miles. Listed here are the 20 practicing nearest to this location.

Clinicians by Medicare Specialty 7

Mental Health Counselor40
Clinical Social Worker20
Nurse Practitioner10
Family Practice2
Marriage and Family Therapist2
Certified Clinical Nurse Specialist (CNS)1
Psychiatry1

Nearest to this location (20)

See all 76
Mental Health Counselor
NPI 1861643108
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Clinical Social Worker
NPI 1316612187
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Clinical Social Worker
NPI 1962062331
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Mental Health Counselor
NPI 1912529207
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Clinical Social Worker
NPI 1033393988
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Mental Health Counselor
NPI 1912757311
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Mental Health Counselor
NPI 1861712614
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Mental Health Counselor
NPI 1255904686
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Nurse Practitioner
NPI 1386279263
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Mental Health Counselor
NPI 1134588452
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Mental Health Counselor
NPI 1255843223
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Clinical Social Worker
NPI 1285302760
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Nurse Practitioner
NPI 1912663758
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Clinical Social Worker
NPI 1952786162
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Clinical Social Worker
NPI 1538796479
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Nurse Practitioner
NPI 1649430190
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Certified Clinical Nurse Specialist (CNS)
NPI 1194811323
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Nurse Practitioner
NPI 1750826798
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Nurse Practitioner
NPI 1326289547
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
Nurse Practitioner
NPI 1588299291
3111 S 70TH ST
Fort Smith, AR 72903
(479) 452-6650
✔ PECOS0.1 mi
See all 76 clinicians

Source: CMS Revalidation Reassignment List, October 2026 release. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is The Guidance Center - Whole Health's NPI number?

The NPI number for The Guidance Center - Whole Health is 1730787037. It was assigned to this organization in the NPPES registry on October 9, 2020. The provider is doing business as The Guidance Center Primary Care. The provider is also known as WACGC - Primary Care Clinic.

Where is The Guidance Center - Whole Health located?

The Guidance Center - Whole Health is located at 3117 S 70th St, Fort Smith, AR 72903. The listed phone number is (479) 452-6650.

What is The Guidance Center - Whole Health's specialty?

The primary specialty registered for this NPI is Family Medicine with taxonomy code 207Q00000X.

Is The Guidance Center - Whole Health enrolled in Medicare?

Yes. The Guidance Center - Whole Health is registered in the Medicare PECOS enrollment system.

How many clinicians bill Medicare through The Guidance Center - Whole Health?

According to the CMS Revalidation Reassignment List (October 2026 release), 76 clinicians in 7 Medicare specialties reassign their Medicare billing to The Guidance Center - Whole Health. A reassignment is filed with Medicare on form CMS-855R, signed by both the clinician and the organization, and lets the organization bill Medicare and receive payment for the clinician's services. The largest specialties are Mental Health Counselor (40), Clinical Social Worker (20) and Nurse Practitioner (10). Of these, 64 practice within 10 miles. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

What insurance does The Guidance Center - Whole Health accept?

Health plans from Ambetter Health, Ambetter from Arkansas Health & Wellness, Ambetter from Louisiana Healthcare Connections, Ambetter from Superior HealthPlan and Ambetter of Oklahoma and 1 other insurer list The Guidance Center - Whole Health as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

When was this NPI record last updated?

The NPPES record for The Guidance Center - Whole Health was last updated on May 27, 2026. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 5 months ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.