Newly Listed Provider — this NPI profile has been added to the NPI registry within the last 90 days.

ROCHESTER GENERAL HOSPITAL
NPI 1700791951
Eyewear Supplier in Geneseo, NY

Q: What is Rochester General Hospital's NPI number?

The NPI number for Rochester General Hospital is 1700791951. It was assigned to this organization in the NPPES registry on August 14, 2026. The provider is doing business as RGH Eyecare at Geneseo.

Q: What is Rochester General Hospital's specialty?

The primary specialty registered for this NPI is Eyewear Supplier with taxonomy code 332H00000X.

Active since August 14, 2026

4302 GATEWAY DR, GENESEO, NY 14454(585) 243-2020 Get Directions Write a Review

NPPES record added: August 14, 2026. Verified against the NPPES registry weekly; last sync: August 16, 2026.

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About Rochester General Hospital NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

ROCHESTER GENERAL HOSPITAL (NPI 1700791951), doing business as Rgh Eyecare At Geneseo, is a healthcare organization registered as an eyewear supplier in Geneseo, New York and active in the NPI registry since August 2026. The organization lists Nichole S Holder, Director - Payer Enrollment, as its authorized official.

NPPES Registry Identity

NPI1700791951

Entity TypeOrganization

Primary Taxonomy332H00000X

Legal Business NameROCHESTER GENERAL HOSPITAL

Location Address4302 GATEWAY DRGeneseo, NY 14454-9449

Mailing Address100 Kings Hwy SRochester, NY 14617-5504

Phone(585) 243-2020

Organization SubpartYes

Authorized OfficialNichole S HolderDirector - Payer Enrollment · (585) 922-0293

Enumeration DateAugust 14, 2026

NPPES CertifiedAugust 14, 2026

✔ NPI 1700791951 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses 2

★ Primary SpecialtyEyewear SupplierSuppliers

Taxonomy Code332H00000X

Definition

An organization that provides spectacles, contact lenses, and other vision enhancement devices prescribed by an optometrist or ophthalmologist.

Also ListedTechnician/Technologist · OpticianTaxonomy 156FX1800X

4302 GATEWAY DR, Geneseo, NY 14454

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Other Names 1

Doing Business AsRgh Eyecare At Geneseo

Group Practice 1

Group TaxonomyThis provider is a business group of one or more individual practitioners, who practice with different areas of specialization.193200000X MULTI-SPECIALTY GROUP

Other Providers at the Same Location NPPES 11

Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.

MRS. EMILY ROSE STONE NP

Nurse Practitioner (Acute Care)