ROWAN PRIMARY CARE, PC
NPI 1659409944
Clinic/Center - Primary Care in Salisbury, NC

Active since March 01, 2007CLIA 34D0934701 · Microscopy
1406A W INNES ST, SALISBURY, NC 28144(704) 639-0407(704) 639-9599 Get Directions Write a Review

NPPES record last updated: July 21, 2022. Verified against the NPPES registry weekly; last sync: November 01, 2026.

About Rowan Primary Care, Pc NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

ROWAN PRIMARY CARE, PC (NPI 1659409944) is a healthcare organization registered as a primary care in Salisbury, North Carolina and active in the NPI registry since March 2007. The organization holds a CLIA Microscopy certificate valid through March 4, 2028 and lists Parinda Kanaiyalal Fruchtman, President, as its authorized official.

NPPES Registry Identity

NPI1659409944
Entity TypeOrganization
Primary Taxonomy261QP2300X
Legal Business NameROWAN PRIMARY CARE, PC
Location Address1406A W INNES STSalisbury, NC 28144-2502
Mailing Address1406a W Innes StSalisbury, NC 28144-2502 · (704) 639-0407 · Fax (704) 639-9599
Fax(704) 639-9599
Organization SubpartNo
Authorized OfficialParinda Kanaiyalal FruchtmanPresident · (704) 639-0407
Enumeration DateMarch 1, 2007
Last NPPES UpdateJuly 21, 2022
✔ NPI 1659409944 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

★ Primary SpecialtyClinic/Center · Primary CareAmbulatory Health Care Facilities
Taxonomy Code261QP2300X
1406A W INNES ST, Salisbury, NC 28144

Other Identifiers 1

Medicaid890208LNC

Accepted Insurance

Medicare Participation & PECOS CMS

Medicare enrollment and the clinicians who bill Medicare through this organization, from CMS.

Medicare Enrollment Status

✔

Enrolled in Medicare (PECOS)

Rowan Primary Care, Pc is registered in the CMS Provider Enrollment, Chain and Ownership System (PECOS).

Clinicians Billing Medicare Through This Organization

Medicare enrollment records show 1 clinician reassigns Medicare billing to Rowan Primary Care, PC, which bills Medicare for the services this clinician delivers.

Clinician (1)

Family Practice
NPI 1831277425
1406A W INNES ST
Salisbury, NC 28144
(704) 639-0407
✔ PECOS✔ Accepts MedicareSame address

Source: CMS Revalidation Reassignment List, October 2026 release. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

CLIA Laboratory Certificates CMS CLIA

Laboratory certificates issued under the Clinical Laboratory Improvement Amendments (CLIA) program, which sets federal quality standards for human laboratory testing in the United States. There is no official CMS crosswalk between CLIA and NPI numbers; these certificates are associated with this NPI by matching facility names, locations and phone numbers in the CMS CLIA registry.

Certificate for Provider-Performed Microscopy Procedures (PPMP) 34D0934701

Rowan Primary Care PC · Salisbury, NC
Active · expires Mar 4, 2028
CLIA Number34D0934701
Laboratory TypePhysician Office
Certificate Effective DateMarch 5, 2026
Certificate Expiration DateMarch 4, 2028
Laboratory DirectorMarc S. Fruchtman M D
Laboratory Phone(704) 639-0407
Laboratory LocationRowan Primary Care PC1406 West Innes Street, Salisbury, NC 28144
CLIA data matches this NPI record on: Name Phone
This certificate is issued to a laboratory in which a physician, midlevel practitioner or dentist performs no tests other than the microscopy procedures. This certificate permits the laboratory to also perform waived tests.

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Rowan Primary Care, PC's NPI number?

The NPI number for Rowan Primary Care, PC is 1659409944. It was assigned to this organization in the NPPES registry on March 1, 2007.

Where is Rowan Primary Care, PC located?

Rowan Primary Care, PC is located at 1406A W Innes St, Salisbury, NC 28144. The listed phone number is (704) 639-0407.

What is Rowan Primary Care, PC's specialty?

The primary specialty registered for this NPI is Clinic/Center, specializing in Primary Care, with taxonomy code 261QP2300X.

Is Rowan Primary Care, PC enrolled in Medicare?

Yes. Rowan Primary Care, PC is registered in the Medicare PECOS enrollment system.

How many clinicians bill Medicare through Rowan Primary Care, PC?

According to the CMS Revalidation Reassignment List (October 2026 release), 1 clinician (Family Practice) reassigns their Medicare billing to Rowan Primary Care, PC. A reassignment is filed with Medicare on form CMS-855R, signed by both the clinician and the organization, and lets the organization bill Medicare and receive payment for the clinician's services. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

Does Rowan Primary Care, PC hold a CLIA laboratory certificate?

Yes. A Certificate for Provider-Performed Microscopy Procedures (PPMP) (number 34D0934701) is associated with this NPI, valid through March 4, 2028. CLIA certificates authorize laboratory testing under the federal Clinical Laboratory Improvement Amendments program.

What insurance does Rowan Primary Care, PC accept?

Health plans from AmeriHealth Caritas Next list Rowan Primary Care, PC as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

When was this NPI record last updated?

The NPPES record for Rowan Primary Care, PC was last updated on July 21, 2022. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 4 years ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.