COUNSELING ASSOCIATES INC
NPI 1649381120
Community/Behavioral Health in Russellville, AR

Active since August 31, 2006CLIA 04D2246602 · Waiver
110 SKYLINE DRIVE, RUSSELLVILLE, AR 72801(479) 968-1298(479) 968-6053 Get Directions Write a Review

NPPES record last updated: March 19, 2026. Verified against the NPPES registry weekly; last sync: October 18, 2026.

Record update history: Mar 19, 2026, Nov 7, 2024, Aug 22, 2020 (3 updates tracked since 2020).

About Counseling Associates Inc NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

COUNSELING ASSOCIATES INC (NPI 1649381120) is a healthcare organization registered as a community/behavioral health in Russellville, Arkansas and active in the NPI registry since August 2006. The organization holds a CLIA Waiver certificate valid through December 27, 2027, maintains 9 additional practice locations, and lists Kelly Bunch, Credentialing Director, as its authorized official.

NPPES Registry Identity

NPI1649381120
Entity TypeOrganization
Primary Taxonomy251S00000X
Legal Business NameCOUNSELING ASSOCIATES INC
Location Address110 SKYLINE DRIVERussellville, AR 72801
Mailing Address2400 S 48th StSpringdale, AR 72762-6683 · (479) 967-5570 · Fax (479) 890-5364
Fax(479) 968-6053
Organization SubpartNo
Authorized OfficialKelly BunchCredentialing Director · (479) 725-5115
Enumeration DateAugust 31, 2006
Last NPPES UpdateMarch 19, 20263 updates tracked since enumeration
NPPES CertifiedMarch 19, 2026
✔ NPI 1649381120 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses 2

★ Primary SpecialtyCommunity/Behavioral HealthAgencies
Taxonomy Code251S00000X
Definition
A private or public agency usually under local government jurisdiction, responsible for assuring the delivery of community based mental health, intellectual disabilities, substance abuse and/or behavioral health services to individuals with those disabilities. Services may range from companion care, respite, transportation, community integration, crisis intervention and stabilization, supported employment, day support, prevocational services, residential support, therapeutic and supportive consultation, environmental modifications, intensive in-home therapy and day treatment, in addition to traditional mental health and behavioral treatment.
110 SKYLINE DRIVE, Russellville, AR 72801

Secondary Practice Locations 9

Location 1316 Highway 65 NMarshall, AR 72650-7863 · Phone (870) 448-2179 · Fax (870) 448-2039
Location 28 Hospital DrMorrilton, AR 72110-4510 · Phone (501) 354-1561 · Fax (501) 354-1564
Location 31402 E 16th StRussellville, AR 72802-2648 · Phone (479) 890-3045 · Fax (479) 968-6053
Location 4207 W Main StHeber Springs, AR 72543-3014 · Phone (501) 206-0831 · Fax (501) 206-0865
Location 5106 Mountain Place DrMountain View, AR 72560-6800 · Phone (870) 269-4193 · Fax (870) 296-4199
Location 61021 E Poplar StClarksville, AR 72830-4428 · Phone (479) 754-8610 · Fax (479) 754-8788
Location 7350 Salem Rd Ste 1Conway, AR 72034-6166 · Phone (501) 336-8300 · Fax (501) 329-5508
Location 8244 Highway 65 N Ste 6Clinton, AR 72031-6677 · Phone (501) 745-8007 · Fax (501) 745-8220
Location 9206 W Main StreetPerryville, AR 72126 · Phone (501) 889-1590 · Fax (501) 889-1939

Accepted Insurance

Medicare Participation & PECOS CMS

Medicare enrollment and the clinicians who bill Medicare through this organization, from CMS.

Medicare Enrollment Status

✔

Enrolled in Medicare (PECOS)

Counseling Associates Inc is registered in the CMS Provider Enrollment, Chain and Ownership System (PECOS).

Clinicians Billing Medicare Through This Organization

79

Medicare enrollment records show 79 clinicians reassign Medicare billing to Counseling Associates Inc, which bills Medicare for the services they deliver. Of these, 8 practice at this address and 13 within 10 miles. Listed here are the 20 practicing nearest to this location.

Clinicians by Medicare Specialty 8

Clinical Social Worker27
Mental Health Counselor26
Nurse Practitioner17
Psychiatry4
Clinical Psychologist2
Family Practice1
General Practice1
Marriage and Family Therapist1

Nearest to this location (20)

See all 79
Mental Health Counselor
NPI 1720618267
110 SKYLINE DR
Russellville, AR 72801
(479) 968-1298
✔ PECOS✔ Accepts MedicareSame address
Mental Health Counselor
NPI 1447376546
110 SKYLINE DR
Russellville, AR 72801
(479) 968-1298
✔ PECOSSame address
Clinical Social Worker
NPI 1770686750
110 SKYLINE DRIVE
Russellville, AR 72801
(479) 968-1298
✔ PECOSSame address
Mental Health Counselor
NPI 1215225438
110 SKYLINE DR
Russellville, AR 72801
(479) 967-5570
✔ PECOS✔ Accepts MedicareSame address
Mental Health Counselor
NPI 1467776815
110 SKYLINE DR
Russellville, AR 72801
(479) 968-1298
✔ PECOSSame address
Mental Health Counselor
NPI 1629168067
110 SKYLINE DRIVE
Russellville, AR 72801
(479) 968-1298
✔ PECOSSame address
Clinical Social Worker
NPI 1043309131
110 SKYLINE DRIVE
Russellville, AR 72801
(479) 968-1298
✔ PECOS✔ Accepts MedicareSame address
Clinical Social Worker
NPI 1487326864
110 SKYLINE DR
Russellville, AR 72801
(479) 967-5570
✔ PECOS✔ Accepts MedicareSame address
Mental Health Counselor
NPI 1144606567
110 SKYLINE DR
Russellville, AR 72801
(479) 967-5570
✔ PECOS✔ Accepts Medicare0.2 mi
Nurse Practitioner
NPI 1528219854
2600 W MAIN ST
Russellville, AR 72801
(833) 479-4325
✔ PECOS✔ Accepts Medicare0.6 mi
Mental Health Counselor
NPI 1780775288
902 W MAIN ST
Russellville, AR 72801
(479) 452-6650
✔ PECOS2.7 mi
Clinical Social Worker
NPI 1831432129
210 N SHAMROCK BLVD
Russellville, AR 72802
(501) 315-3344
✔ PECOS4.5 mi
Mental Health Counselor
NPI 1710663059
5395 W ASH ST
Pottsville, AR 72858
(479) 339-0039
✔ PECOS7.2 mi
Clinical Social Worker
NPI 1487715942
1021 E POPLAR ST
Clarksville, AR 72830
(479) 754-8610
✔ PECOS✔ Accepts Medicare20 mi
Nurse Practitioner
NPI 1922648815
8 HOSPITAL DR
Morrilton, AR 72110
(501) 354-1561
✔ PECOS✔ Accepts Medicare27 mi
Mental Health Counselor
NPI 1659005163
8 HOSPITAL DR
Morrilton, AR 72110
(501) 254-1561
✔ PECOS27 mi
Clinical Social Worker
NPI 1114705423
350 SALEM RD STE 1
Conway, AR 72034
(501) 336-8300
✔ PECOS✔ Accepts Medicare42 mi
Psychiatry
NPI 1154423846
350 SALEM ROAD STE 1
Conway, AR 72034
(501) 336-8300
✔ PECOS✔ Accepts Medicare42 mi
Clinical Psychologist
NPI 1730281403
350 SALEM ROAD STE 1
Conway, AR 72034
(501) 336-8300
✔ PECOS✔ Accepts Medicare42 mi
Marriage and Family Therapist
NPI 1437551454
719 FRONT ST
Conway, AR 72032
(479) 452-6650
✔ PECOS✔ Accepts Medicare43 mi
See all 79 clinicians

Source: CMS Revalidation Reassignment List, October 2026 release. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

CLIA Laboratory Certificates CMS CLIA

Laboratory certificates issued under the Clinical Laboratory Improvement Amendments (CLIA) program, which sets federal quality standards for human laboratory testing in the United States. There is no official CMS crosswalk between CLIA and NPI numbers; these certificates are associated with this NPI by matching facility names, locations and phone numbers in the CMS CLIA registry.

Certificate of Waiver 04D2246602

Counseling Associates Inc Affiliate Of Arisa Health · Russellville, AR
Active · expires Dec 27, 2027
CLIA Number04D2246602
Laboratory TypeCommunity Mental Health
Certificate Effective DateDecember 28, 2025
Certificate Expiration DateDecember 27, 2027
Laboratory DirectorBrian W. Davis
Laboratory Phone(501) 336-8300
Laboratory LocationCounseling Associates Inc Affiliate Of Arisa Health110 Skyline Drive, Russellville, AR 72801
CLIA data matches this NPI record on: Address Name Phone
This certificate is issued to a laboratory to perform only waived tests.

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Counseling Associates Inc's NPI number?

The NPI number for Counseling Associates Inc is 1649381120. It was assigned to this organization in the NPPES registry on August 31, 2006.

Where is Counseling Associates Inc located?

Counseling Associates Inc is located at 110 Skyline Drive, Russellville, AR 72801. The listed phone number is (479) 968-1298.

What is Counseling Associates Inc's specialty?

The primary specialty registered for this NPI is Community/Behavioral Health with taxonomy code 251S00000X.

Is Counseling Associates Inc enrolled in Medicare?

Yes. Counseling Associates Inc is registered in the Medicare PECOS enrollment system.

How many clinicians bill Medicare through Counseling Associates Inc?

According to the CMS Revalidation Reassignment List (October 2026 release), 79 clinicians in 8 Medicare specialties reassign their Medicare billing to Counseling Associates Inc. A reassignment is filed with Medicare on form CMS-855R, signed by both the clinician and the organization, and lets the organization bill Medicare and receive payment for the clinician's services. The largest specialties are Clinical Social Worker (27), Mental Health Counselor (26) and Nurse Practitioner (17). Of these, 8 practice at this address and 13 within 10 miles. Reassignment records can lag staffing changes; confirm a current affiliation with the organization.

Does Counseling Associates Inc hold a CLIA laboratory certificate?

Yes. A Certificate of Waiver (number 04D2246602) is associated with this NPI, valid through December 27, 2027. CLIA certificates authorize laboratory testing under the federal Clinical Laboratory Improvement Amendments program.

What insurance does Counseling Associates Inc accept?

Health plans from Ambetter Health, Ambetter from Arkansas Health & Wellness, Ambetter from Louisiana Healthcare Connections, Ambetter from Superior HealthPlan and Ambetter of Oklahoma and 1 other insurer list Counseling Associates Inc as in-network in at least one marketplace plan. Coverage varies by plan and year; verify with the insurer or the provider before a visit.

When was this NPI record last updated?

The NPPES record for Counseling Associates Inc was last updated on March 19, 2026. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 7 months ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.