OPTICAL SHOP
NPI 1396858098
Eyewear Supplier in Fort Myers, FL

NPI Status: Active since August 16, 2006

Contact Information

12381 S CLEVELAND AVE
SUITE #300
FORT MYERS, FL
ZIP 33907
Phone: (239) 939-1444
Fax: (239) 936-7710

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  • Organization
  • Eyewear Supplier
  • Accepts Insurance
  • CLIA Number: 10D2179635
  • CLIA Cert. Type: Physician Office
  • CLIA Exp. Date: 02-26-2028

About OPTICAL SHOP

This page provides the complete NPI Profile along with additional information for Optical Shop, a provider established in Fort Myers, Florida operating as a Eyewear Supplier. The healthcare provider is registered in the NPI registry with number 1396858098 assigned on August 2006. The practitioner's primary taxonomy code is 332H00000X with license number 840342 (FL). The provider is registered as an organization and their NPI record was last updated 18 years ago. The provider's is doing business as Optical Shop. The authorized official of this NPI record is Dr. Mark S. Gorovoy M.d. (President)

NPI
1396858098
Provider Legal Name
GOROVOY MD EYE SPECIALISTS
Other Organization Name
OPTICAL SHOP
Other Name Type
Doing Business As (3)
Entity Type
Organization
Location Address
12381 S CLEVELAND AVE SUITE #300 FORT MYERS, FL 33907
Location Phone
(239) 939-1444
Location Fax
(239) 936-7710
Mailing Address
12381 S CLEVELAND AVE SUITE #300 FORT MYERS, FL 33907
Mailing Phone
(239) 939-1444
Mailing Fax
(239) 936-7710
Is Sole Proprietor?
No
Is Organization Subpart?
No
Enumeration Date
08-16-2006
Last Update Date
09-15-2008
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Specialty - Primary Taxonomy

The NPI enumerator requires providers to submit at least one taxonomy code. A taxonomy code is a unique 10-character code that describes the healthcare provider type, classification, and the area of specialization. There could be only one primary taxonomy code per NPI record. For individual NPIs the license data is associated to the taxonomy code.

Classification

Eyewear Supplier

Taxonomy Code
332H00000X
Type
Suppliers
License No.
840342
License State
FL
Taxonomy Description
An organization that provides spectacles, contact lenses, and other vision enhancement devices prescribed by an optometrist or ophthalmologist.

Insurance Plans Accepted

According to publicly available information the provider might be accepting the following health plans from these health insurance companies:

  • BlueOptions Bronze (HSA) 24J01-10 (Rewards / $4 Condition Care Rx) - PPO
  • BlueOptions Bronze 24J01-04 (3 PCP Visits for $0 then $55 / $70 Specialist Visits / Rewards) - PPO
  • BlueOptions Bronze 24J01-06 (Rewards) - PPO
  • BlueOptions Bronze 24J01-17 ($50 PCP Visits / Rewards) - PPO
  • BlueOptions Bronze 24J01-18S ($50 PCP Visits / Rewards) - PPO
  • BlueOptions Gold 24J01-09 ($0 Deductible / $15 PCP Visits / $75 Specialist Visits / $20 Labs / Rewards) - PPO
  • BlueOptions Gold 24J01-12 ($40 PCP Visits / $75 Specialist Visits / $15 Labs / Rewards) - PPO
  • BlueOptions Gold 24J01-20S ($30 PCP Visits / $60 Specialist Visits / Rewards) - PPO
  • BlueOptions Platinum 24J01-05 ($0 Labs / $15 PCP Visits / $35 Specialist Visits / Rewards) - PPO
  • BlueOptions Platinum 24J01-08 ($0 Deductible / $0 Labs / $15 PCP Visits / $25 Specialist Visits / Rewards) - PPO
  • BlueOptions Platinum 24J01-21S ($0 Deductible / $10 PCP Visits / $20 Specialist Visits / Rewards) - PPO
  • BlueOptions Silver 24J01-03 ($10 Labs / Rewards) - PPO
  • BlueOptions Silver 24J01-07 ($50 PCP Visits / Rewards) - PPO
  • BlueOptions Silver 24J01-19S ($40 PCP Visits / $80 Specialist Visits / Rewards) - PPO

*Please verify directly with this provider to make sure your insurance plan is currently accepted.

Authorized Official

The authorized official is the designated individual with the legal authority to make changes to the provider’s official NPI record. For organizations, the authorized official must be a general partner, chairman of the board, CEO, CFO or a direct owner holding at least a 5 percent stake in the medical organization.

Authorized Official Name

DR. MARK S. GOROVOY M.D.

Authorized Official Title
PRESIDENT
Authorized Official Phone
(239) 939-1444

CLIA Information

The Clinical Laboratory Improvement Amendments (CLIA) of 1988 applies to facilities or sites that test human specimens for health assessment or to diagnose, prevent, or treat disease. The CLIA Program sets standards for clinical laboratory testing and issues certificates. The NPI / CLIA crosswalk information for this NPI number is:

CLIA Number
10D2179635
Facility Type
Physician Office
Certificate Effective Date
February 27, 2026
Certificate Expiration Date
February 26, 2028
Laboratory Director
MARK S. GOROVOY
Certificate Type
Certificate of Waiver
Certificate Type Description
This CLIA certificate is issued to Optical Shop to perform only waived tests. CLIA defines waived tests as simple tests with a low risk for an incorrect result. Waived tests include certain tests listed in CLIA regulations, tests cleared by the FDA for home use and tests approved by the FDA for waived status and that meet CLIA waiver criteria.

Reviews for OPTICAL SHOP

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NPI NPI Number Validation

How NPI Validation Works

The NPI validation process uses the ISO-standard Luhn algorithm, a mathematical "handshake", to ensure that a provider's 10-digit ID is authentic and free of common typing errors.

To verify the NPI 1396858098, we treat the final digit (8) as the Check Digit—the target answer we need to reach. The process begins by taking the first nine digits and adding a constant value of 24, which accounts for the "80840" prefix required for all U.S. health identifiers. We then double every other digit starting from the right and sum the individual digits of those results together. For this specific NPI, that total comes to 72. The final step is to find the difference between that total and the next multiple of ten (80 - 72 = 8).

Digit-by-digit view

Use the first nine digits for the calculation. Starting from the right, double every other digit. The last digit is the check digit and is not part of the calculation.

Pos 1
1
Doubled → 2
Pos 2
3
Unchanged
Pos 3
9
Doubled → 18 → 1 + 8
Pos 4
6
Unchanged
Pos 5
8
Doubled → 16 → 1 + 6
Pos 6
5
Unchanged
Pos 7
8
Doubled → 16 → 1 + 6
Pos 8
0
Unchanged
Pos 9
9
Doubled → 18 → 1 + 8
Check
8
Target digit
Regular digit Doubled digit Check digit

Step 1: Double every other digit from the right

Starting with the rightmost digit of the first nine digits, double every other value. If doubling creates a two-digit number, add those digits together.

1 → 2 9 → 18 → 9 8 → 16 → 7 8 → 16 → 7 9 → 18 → 9

Step 2: Add all digits plus the NPI constant

Add the transformed values, the unchanged digits, and the constant 24.

2 + 3 + 1 + 8 + 6 + 1 + 6 + 5 + 1 + 6 + 0 + 1 + 8 + 24 = 72

Step 3: Find the amount needed to reach the next multiple of 10

The next multiple of ten after 72 is 80. The difference is the calculated check digit.

80 - 72 = 8
This NPI is valid
The calculated check digit is 8, which matches the last digit of 1396858098.

Other Providers at the Same Location


The following 5 providers are registered at the same or a nearby location.

Ophthalmology
12381 S CLEVELAND AVE, STE 300
FORT MYERS, FL 33907
Home Health
12381 S CLEVELAND AVE, SUITE 404
FT MYERS, FL 33907
Counselor (Mental Health)
12381 S CLEVELAND AVE
FORT MYERS, FL 33907
Home Health
12381 S CLEVELAND AVE
FORT MYERS, FL 33907
Ophthalmology
12381 S CLEVELAND AVE, SUITE 300
FORT MYERS, FL 33907

Frequently Asked Questions

The NPI number assigned to this healthcare provider is 1396858098, enumerated as an "organization" on August 16, 2006.

The provider is located at 12381 S CLEVELAND AVE SUITE #300 FORT MYERS, FL 33907 and the phone number is (239) 939-1444.

Eyewear Supplier with taxonomy code 332H00000X.

The provider might be accepting Accepts: Florida Blue (BlueCross BlueShield FL). Please consult your insurance carrier or call the provider to verify.