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DR. MARK LAWRENCE SARNOV M.D.
NPI 1366409815
Family Medicine in Rochester, NY

Active since April 27, 2006PECOS EnrolledAccepts Medicare AssignmentCLIA 33D2254060 · Waiver
1379 W RIDGE RD, ROCHESTER, NY 14615(585) 684-3556(585) 360-1701 Get Directions Write a Review

NPPES record last updated: April 27, 2024. Verified against the NPPES registry weekly; last sync: August 30, 2026.

Record update history: Apr 27, 2024, Apr 16, 2024, Jan 31, 2023 and 4 more (7 updates tracked since 2018).

About Dr. Mark Lawrence Sarnov M.d. NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

DR. MARK LAWRENCE SARNOV M.D. (NPI 1366409815) is an individual family medicine provider in Rochester, New York, licensed in New York (207821) and active in the NPI registry since April 2006. He is enrolled in Medicare PECOS, holds a CLIA Waiver certificate valid through February 28, 2028, and is affiliated with Rochester General Hospital.

NPPES Registry Identity

NPI1366409815
Entity TypeIndividualMale
Primary Taxonomy207Q00000X
Provider Legal NameDR. MARK LAWRENCE SARNOVCredential: M.D.
Location Address1379 W RIDGE RDRochester, NY 14615-2412
Mailing Address1379 W Ridge RdRochester, NY 14615-2412 · (585) 684-3556 · Fax (585) 360-1701
Phone(585) 684-3556
Fax(585) 360-1701
Sole ProprietorNo
Medical School CMSUniversity Of Connecticut School Of MedicineGraduated 1994
Enumeration DateApril 27, 2006
Last NPPES UpdateApril 27, 20247 updates tracked since enumeration
NPPES CertifiedApril 27, 2024
✔ NPI 1366409815 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

★ Primary SpecialtyFamily MedicineAllopathic & Osteopathic Physicians
Taxonomy Code207Q00000X
License✔ Licensed in NY · 207821
Definition
Family Medicine is the medical specialty which is concerned with the total health care of the individual and the family. It is the specialty in breadth which integrates the biological, clinical, and behavioral sciences. The scope of family medicine is not limited by age, sex, organ system, or disease entity.
1379 W RIDGE RD, Rochester, NY 14615
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Other Identifiers 1

Medicaid01777619NY

Medicare Participation & PECOS CMS

Medicare enrollment, assignment, and ordering and referring status from the CMS PECOS system.

Medicare Enrollment Status

✔

Enrolled in Medicare and accepts Medicare assignment

Dr. Mark Lawrence Sarnov M.d. is registered in PECOS and agrees to accept the Medicare-approved amount as full payment. Medicare patients are not billed beyond the standard deductible and coinsurance.

PECOS PAC ID9931176369
PECOS Enrollment IDI20100323000241
Eligible to Order & Refer✔ Part B Labs & Imaging✔ Durable Medical Equipment✔ Home Health Agency✔ Power Mobility DevicesPer the CMS Ordering and Referring file. Eligibility means Medicare pays claims that this provider orders or refers for these categories.

CLIA Laboratory Certificates CMS CLIA

Laboratory certificates issued under the Clinical Laboratory Improvement Amendments (CLIA) program, which sets federal quality standards for human laboratory testing in the United States. There is no official CMS crosswalk between CLIA and NPI numbers; these certificates are associated with this NPI by matching facility names, locations and phone numbers in the CMS CLIA registry.

Certificate of Waiver 33D2254060

Mark L Sarnov MD PLLC Dba Harmony Health Of Western New York · Rochester, NY
Active · expires Feb 28, 2028
CLIA Number33D2254060
Laboratory TypePhysician Office
Certificate Effective DateFebruary 28, 2026
Certificate Expiration DateFebruary 28, 2028
Laboratory DirectorDr. Mark L. Sarnov
Laboratory Phone(585) 684-3556
Laboratory LocationMark L Sarnov MD PLLC Dba Harmony Health Of Western New York1379 W Ridge Rd, Rochester, NY 14615
CLIA data matches this NPI record on: Address Phone
This certificate is issued to a laboratory to perform only waived tests.

Areas of Expertise CMS Part B claims 3

Services this provider delivered to Medicare fee-for-service patients, from the CMS Medicare utilization data. Higher counts generally reflect more experience with a service; care delivered outside Medicare is not included.

Established patient office or other outpatient visit with moderate level of decision making, if using time, 30 minutes or more 99214
This is a routine check-up for patients who have previously visited our clinic. It involves a comprehensive review of your health and any ongoing treatments. The consultation lasts between 30-39 minutes, allowing enough time to discuss any concerns.
150 services63 patients
Established patient office or other outpatient visit with high level of medical decision making, if using time, 40 minutes or more 99215
This service involves a follow-up appointment for existing patients, lasting between 40 to 54 minutes. During this time, your healthcare provider will assess your current health status, discuss any changes or concerns, review your treatment plan, and answer any questions you may have.
47 services34 patients
Annual wellness visit, includes a personalized prevention plan of service (pps), subsequent visit G0439
An annual wellness visit is a yearly appointment with your primary care provider to create or update a personalized prevention plan. This plan helps prevent illness based on your current health and risk factors. It's a subsequent visit, meaning it follows an initial assessment.
14 services14 patients

Hospital Affiliations CMS Care Compare 2

Hospitals where this provider delivers care, identified from recent Medicare claims and place-of-service records.

Rochester General Hospital

Acute Care Hospitals · Rochester, NY
2/5 CMS rating
OwnershipVoluntary non-profit - Private
CMS Certification Number330125
Location1425 Portland AvenueRochester, NY 14621 · Monroe County
Emergency services Birthing friendly

Strong Memorial Hospital

Acute Care Hospitals · Rochester, NY
2/5 CMS rating
OwnershipVoluntary non-profit - Private
CMS Certification Number330285
Location601 Elmwood AveRochester, NY 14642 · Monroe County
Emergency services Birthing friendly

Physician Visit Costs CMS claims · ZIP area

Typical Medicare office-visit costs in the 14615 ZIP code area, from fee-for-service claims. These are area statistics, not this provider’s prices; actual charges vary by service and coverage.

New Patient
$84.93 typical visit price
range $54.87 – $166.88
Typical copayment $21.23 (range $13.71 – $41.72)
Most-billed visit code 99203
Established Patient
$97.08 typical visit price
range $17.54 – $136.14
Typical copayment $24.27 (range $4.38 – $34.03)
Most-billed visit code 99214
Amounts reflect what Medicare beneficiaries in this ZIP area are typically charged for office visits. Patients with other coverage should check their individual plans.

Medicare Quality Performance CMS QPP · MIPS

Performance in the CMS Quality Payment Program: the MIPS final score across four weighted categories, and the individual quality measures reported to Medicare.

Reported Quality Measures

Colorectal Cancer Screening
Percentage of adults 50-75 years of age who had appropriate screening for colorectal cancer
89%27 patients4/55-star benchmark: 100%
Pneumococcal Vaccination Status for Older Adults
Percentage of patients 65 years of age and older who have ever received a pneumococcal vaccine
93%30 patients4/55-star benchmark: 100%
Providers report different measures because they deliver different services; reporting more or less information is not a reflection of quality. Star ratings appear only where CMS assigned them.

Other Providers at the Same Location NPPES 2

Providers registered at the same practice address, or within the immediate area, according to the NPPES registry.

SARNOV CONSULTING INC
Family Medicine
1379 W RIDGE RD
ROCHESTER, NY 14615
Monroe County (585) 684-3556
MARK L SARNOV MD PLLC
Clinic/Center (Primary Care)
1379 W RIDGE RD
ROCHESTER, NY 14615
Monroe County (585) 684-3556

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Mark Sarnov's NPI number?

The NPI number for Mark Sarnov is 1366409815. It was assigned to this individual provider in the NPPES registry on April 27, 2006.

Where is Mark Sarnov located?

Mark Sarnov practices at 1379 W Ridge Rd, Rochester, NY 14615. The listed phone number is (585) 684-3556.

What is Mark Sarnov's specialty?

The primary specialty registered for this NPI is Family Medicine with taxonomy code 207Q00000X.

Is Mark Sarnov enrolled in Medicare?

Yes. Mark Sarnov is registered in the Medicare PECOS system and accepts Medicare assignment, which means accepting the Medicare-approved amount as payment in full for covered services.

Does Mark Sarnov hold a CLIA laboratory certificate?

Yes. A Certificate of Waiver (number 33D2254060) is associated with this NPI, valid through February 28, 2028. CLIA certificates authorize laboratory testing under the federal Clinical Laboratory Improvement Amendments program.

Is Mark Sarnov affiliated with any hospitals?

According to CMS data, Mark Sarnov is affiliated with Rochester General Hospital and Strong Memorial Hospital.

When was this NPI record last updated?

The NPPES record for Mark Sarnov was last updated on April 27, 2024. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 2 years ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.