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LATTA ROAD NURSING HOME EAST, LLC
NPI 1003272626
Skilled Nursing Facility in Rochester, NY

Active since January 12, 2016CLIA 33D2112826 · Waiver
4/5
Overall Rating
2102 LATTA RD, ROCHESTER, NY 14612(585) 225-0920(585) 225-1514 Get Directions Write a Review

NPPES record last updated: January 12, 2016. Verified against the NPPES registry weekly; last sync: August 09, 2026.

About Latta Road Nursing Home East, Llc NPPES

Official registry information on file with the National Plan and Provider Enumeration System.

LATTA ROAD NURSING HOME EAST, LLC (NPI 1003272626) is a healthcare organization registered as a skilled nursing facility in Rochester, New York and active in the NPI registry since January 2016. The organization holds a CLIA Waiver certificate valid through March 26, 2027 and lists Bridgett Reed, Cfo, as its authorized official.

NPPES Registry Identity

NPI1003272626
Entity TypeOrganization
Primary Taxonomy314000000X
Legal Business NameLATTA ROAD NURSING HOME EAST, LLC
Location Address2102 LATTA RDRochester, NY 14612-3728
Mailing Address740 East AveRochester, NY 14607-2107 · (585) 244-0410 · Fax (585) 244-1374
Phone(585) 225-0920
Fax(585) 225-1514
Organization SubpartNo
Authorized OfficialBridgett ReedCfo · (585) 244-0410
Enumeration DateJanuary 12, 2016
✔ NPI 1003272626 is a valid, active identifier and passes the ISO check-digit test.

Specialties & Licenses

★ Primary SpecialtySkilled Nursing FacilityNursing & Custodial Care Facilities
Taxonomy Code314000000X
Definition
(1) A skilled nursing facility is a facility or distinct part of an institution whose primary function is to provide medical, continuous nursing, and other health and social services to patients who are not in an acute phase of illness requiring services in a hospital, but who require primary restorative or skilled nursing services on an inpatient basis above the level of intermediate or custodial care in order to reach a degree of body functioning to permit self care in essential daily living. It meets any licensing or certification standards et forth by the jurisdiction where it is located. A skilled nursing facility may be a freestanding facility or part of a hospital that has been certified by Medicare to admit patients requiring subacute care and rehabilitation; (2) Provides non-acute medical and skilled nursing care services, therapy and social services under the supervision of a licensed registered nurse on a 24-hour basis.
2102 LATTA RD, Rochester, NY 14612
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CLIA Laboratory Certificates CMS CLIA

Laboratory certificates issued under the Clinical Laboratory Improvement Amendments (CLIA) program, which sets federal quality standards for human laboratory testing in the United States. There is no official CMS crosswalk between CLIA and NPI numbers; these certificates are associated with this NPI by matching facility names, locations and phone numbers in the CMS CLIA registry.

Certificate of Waiver 33D2112826

Latta Road Nursing Home East LLC · Rochester, NY
Active · expires Mar 26, 2027
CLIA Number33D2112826
Laboratory TypeSkilled Nursing Facility/Nursing Facility
Certificate Effective DateMay 10, 2016
Certificate Expiration DateMarch 26, 2027
Laboratory DirectorDr. Sonia Dar
Laboratory Phone(585) 225-0920
Laboratory LocationLatta Road Nursing Home East LLC2102 Latta Road, Rochester, NY 14612
CLIA data matches this NPI record on: Address Name Phone
This certificate is issued to a laboratory to perform only waived tests.

Nursing Home Quality Ratings CMS Care Compare

Quality ratings, staffing and inspection history for Latta Road Nursing Home East (CMS certification number 335618), from CMS Care Compare.

Latta Road Nursing Home East

Nursing home · Rochester, NY
4/5 CMS Overall Rating
OwnershipFor profit - Individual
CMS Certification Number335618
Certified Beds40 beds35 residents per day on average
Medicare & Medicaid Participant SinceJanuary 1, 1978
Resident & Family CouncilResident council
Automatic sprinkler system

CMS Star Ratings

Quality Measures
Based on a select set of clinical quality measures.
2/5
Long-Stay Quality
Quality of care delivered to long-term residents.
2/5
Staffing
Based on nursing staff hours relative to resident needs.
3/5
Weighted Health Inspection Score
Lower scores are better; the score summarizes deficiencies found on recent inspections.
12.67
Ratings are assigned by CMS on a one-to-five star scale; five is the highest. Categories without a current CMS rating are not shown.

Staffing & Turnover

Total Nurse Staffing
nurse aide 2.33 · LPN 1.28 · RN 0.51
4.11 hrs per resident per day
Weekend Nurse Staffing
3.5 hrs per resident per day
Physical Therapist Staffing
0.16 hrs per resident per day
Nursing Staff Turnover
Share of nursing staff who left the facility within the past year.
65.1%
Registered Nurse Turnover
66.7%
Administrators Who Have Left
In the past year.
0
Higher staffing hours generally allow more direct care time per resident.

Inspections & Enforcement

Facility-Reported Incidents
0
Substantiated Complaints
1
Fines
0
Medicare Payment Denials
0
Total Penalties
0
Counts come from CMS inspections and complaint investigations over approximately the past three years. CMS Care Compare data as of October 1, 2024.

Frequently Asked Questions NPPES & CMS

Common questions about this NPI record, answered from the official NPPES registry and CMS datasets shown on this page.

What is Latta Road Nursing Home East, LLC's NPI number?

The NPI number for Latta Road Nursing Home East, LLC is 1003272626. It was assigned to this organization in the NPPES registry on January 12, 2016.

Where is Latta Road Nursing Home East, LLC located?

Latta Road Nursing Home East, LLC is located at 2102 Latta Rd, Rochester, NY 14612. The listed phone number is (585) 225-0920.

What is Latta Road Nursing Home East, LLC's specialty?

The primary specialty registered for this NPI is Skilled Nursing Facility with taxonomy code 314000000X.

Does Latta Road Nursing Home East, LLC hold a CLIA laboratory certificate?

Yes. A Certificate of Waiver (number 33D2112826) is associated with this NPI, valid through March 26, 2027. CLIA certificates authorize laboratory testing under the federal Clinical Laboratory Improvement Amendments program.

Is Latta Road Nursing Home East, LLC a Medicare-certified nursing home?

Yes. Latta Road Nursing Home East is a Medicare-certified nursing home with 40 certified beds.

What quality rating does Latta Road Nursing Home East, LLC have?

CMS rates Latta Road Nursing Home East 4 out of 5 stars overall on Care Compare. The full measure detail is in the Nursing Home Quality Ratings section above.

When was this NPI record last updated?

The NPPES record for Latta Road Nursing Home East, LLC was last updated on January 12, 2016. NPI Profile syncs weekly with the NPPES registry data releases published by CMS. This NPI record was last updated 10 years ago. If this record has changed at CMS more recently, you can request an on-demand re-check against the live CMS registry, directly from this page.